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White Running Socks

Fail

Shoppers spend an estimated $59K a year here, so White Running Socks is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$59K/yr148K searches / yr
90-day growth
+8.6%search demand this quarter
Competition
33%top-5 click share · 29 brands · 47 sellers

Flapen Score

White Running Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Running Socks is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Running Socks market on Amazon at a glance

Shoppers on Amazon United States searched for White Running Socks 148K times last year and spent an estimated $59K. The top 5 brands take 73% of clicks. Demand peaks in Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
148K
Growth, 90 days vs prior 90
+8.6%
Conversion, latest week
2.6%
Market size, estimated
$59Ka year
Peak month
August1.7× the quietest month
Top search term
cs celersport socks women27K searches a year

02 · Price

A sale here is worth $15.32.

Listings sell for $15.32 on average, from $7.40 to $24.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.32 that is $2K to $4K a year per listing.

Average price
$15.32inside the $15 to $100 sweet spot
Price range
$7.40–$24.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #516 within Athletic Socks. It carries 9,620 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#516in Athletic Socks
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
9,620per listing
Listings tracked
63

04 · Newcomers

8 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
8Amazon's first-year sales bar
Average brand age
43 months

Products

Top White Running Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

47

Top-5 brand share

73%

Top 20: 95%

Top-5 click share

33%

Top 20: 68%

Open market

23%

  • Brand 149%
  • Brand 27%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

White Running Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top White Running Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cs celersport socks women27K/yr
  • celersport socks women22K/yr
  • golf socks for women12K/yr
  • quick dry socks women9K/yr
  • celersport socks9K/yr
  • women golf socks6K/yr
  • antiblister socks for women6K/yr
  • womens ankle socks with heel tab5K/yr
  • womens golf socks low cut4K/yr
  • blister free socks women4K/yr

Reviews and returns

What reviews say buyers love and hate about White Running Socks

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Comfort-Overall”
12%of negative reviews mention “Size-Overall”
1.9%of orders come back
“Runs Large”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Running Socks questions

Answered from the same tracked data.