White Robe

Shoppers searched for this 763K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.

Searches, last 12 months

763K

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

0.8%

Market size, estimated

$161Ka year

Peak month

January2.3× the quietest month

Top search term

waffle robe242K searches a year

Listings sell for $25.78 on average, from $14.75 to $76.37. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $25.78 that is $3K to $6K a year per listing.

Average price

$25.78inside the $15 to $100 sweet spot

Price range

$14.75–$76.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

5.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #446 within Sleep & Lounge. It carries 8,368 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#446in Sleep & Lounge

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

8,368per listing

Listings tracked

30

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months