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White Puff Sleeve Dress

Fail

An estimated 23.4% of orders come back, so White Puff Sleeve Dress is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$53K/yr371K searches / yr
90-day growth
+24.2%search demand this quarter
Competition
19%top-5 click share · 46 brands · 46 sellers

Flapen Score

White Puff Sleeve Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Puff Sleeve Dress is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Puff Sleeve Dress market on Amazon at a glance

Shoppers on Amazon United States searched for White Puff Sleeve Dress 371K times last year and spent an estimated $53K. The top 5 brands take 73% of clicks. Demand peaks in Sep–Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 371K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
371K
Growth, 90 days vs prior 90
+24.2%
Conversion, latest week
0.2%
Market size, estimated
$53Ka year
Peak month
October3.6× the quietest month
Top search term
nothing fits but59K searches a year

02 · Price

A sale here is worth $71.91.

Listings sell for $71.91 on average, from $8.39 to $987.05. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $71.91 that is $0 to $7K a year per listing.

Average price
$71.91inside the $15 to $100 sweet spot
Price range
$8.39–$987.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
23.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #11,831 within Dresses. It carries 486 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#11,831in Dresses
Average rating
4.14 starsAmazon United States average 4.42 stars
Average reviews
486per listing
Listings tracked
119

04 · Newcomers

7 of last year's 31 launches cleared the first-year sales bar.

31 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
31
Successful launches
7Amazon's first-year sales bar
Average brand age
26 months

Products

Top White Puff Sleeve Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 19% of clicks. An open shelf where new products get seen.

Brands

46 falling

Sellers

46

Top-5 brand share

73%

Top 20: 89%

Top-5 click share

19%

Top 20: 50%

Open market

26%

  • Brand 153%
  • Brand 213%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

White Puff Sleeve Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 3.6×

Search terms

Top White Puff Sleeve Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nothing fits but59K/yr
  • white puff sleeve dress45K/yr
  • puff sleeve mini dress30K/yr
  • puff dress24K/yr
  • pink puff sleeve dress29K/yr
  • nothing fits but dress28K/yr
  • bubble sleeve dress15K/yr
  • red puff sleeve dress21K/yr
  • blue puff sleeve dress18K/yr
  • puff sleeve maxi dress for women10K/yr

Reviews and returns

What reviews say buyers love and hate about White Puff Sleeve Dress

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Size-Overall”
23.4%of orders come back
“is too short”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Puff Sleeve Dress questions

Answered from the same tracked data.