White Overalls

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +88.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

290K

Growth, 90 days vs prior 90

+88.3%

Conversion, latest week

0.7%

Market size, estimated

$70Ka year

Peak month

September8.1× the quietest month

Top search term

white overalls141K searches a year

Listings sell for $36.58 on average, from $19.08 to $54.28. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $36.58 that is $0 to $4K a year per listing.

Average price

$36.58inside the $15 to $100 sweet spot

Price range

$19.08–$54.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

17.3%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #150 within Jumpsuits, Rompers & Overalls. It carries 2,175 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

98%

Out of stock, average day

7.3%

Average rank

#150in Jumpsuits, Rompers & Overalls

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

2,175per listing

Listings tracked

61

21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

21

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months