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White Maxi Dress with Sleeves

Maybe

The top 5 products take only 11% of clicks. But an estimated 24.1% of orders come back, so White Maxi Dress with Sleeves is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 45
Market size
$94K/yr938K searches / yr
90-day growth
+41.4%search demand this quarter
Competition
11%top-5 click share · 68 brands · 77 sellers

Flapen Score

White Maxi Dress with Sleeves against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Maxi Dress with Sleeves is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Maxi Dress with Sleeves market on Amazon at a glance

Shoppers on Amazon United States searched for White Maxi Dress with Sleeves 938K times last year and spent an estimated $94K. The top 5 brands take 55% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 938K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $94K a year.

Searches, last 12 months
938K
Growth, 90 days vs prior 90
+41.4%
Conversion, latest week
0.3%
Market size, estimated
$94Ka year
Peak month
May2.8× the quietest month
Top search term
white dress long310K searches a year

02 · Price

A sale here is worth $39.97.

Listings sell for $39.97 on average, from $14.83 to $82.99. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $39.97 that is $0 to $4K a year per listing.

Average price
$39.97inside the $15 to $100 sweet spot
Price range
$14.83–$82.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
24.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #1,058 within Dresses. It carries 2,615 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
98%
Out of stock, average day
2.0%
Average rank
#1,058in Dresses
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
2,615per listing
Listings tracked
242

04 · Newcomers

49 of last year's 111 launches cleared the first-year sales bar.

111 products launched here in the last 12 months. 49 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
111
Successful launches
49Amazon's first-year sales bar
Average brand age
28 months

Products

Top White Maxi Dress with Sleeves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

Brands

68 falling

Sellers

77

Top-5 brand share

55%

Top 20: 82%

Top-5 click share

11%

Top 20: 28%

Open market

42%

  • Brand 123%
  • Brand 29%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

White Maxi Dress with Sleeves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.8×

Search terms

Top White Maxi Dress with Sleeves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white dress long310K/yr
  • white maxi dresses for women46K/yr
  • white dress women long83K/yr
  • white long dresses64K/yr
  • white dresses long44K/yr
  • long white dresses54K/yr
  • long white dresses for women28K/yr
  • white maxi dress formal42K/yr
  • white floor length dress33K/yr
  • long white summer dress20K/yr

Reviews and returns

What reviews say buyers love and hate about White Maxi Dress with Sleeves

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
24.1%of orders come back
“size down”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common White Maxi Dress with Sleeves questions

Answered from the same tracked data.