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white long sleeve maxi dress

Skip it

High returns (30.4%) — this niche doesn't clear our bar today.

Market size 10Growth 19Conversion 3Competition 96Returns 0Price range 78Avg price 95Brand share 88Review moat 41Quality gap 79

Competition

Incredible17%

top-5 click share — an open shelf

Avg price

Incredible$41.92

avg listing price — sweet spot $15–$100

Brand share

Great47%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great$14.31–$123.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,420.11

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.9%

90-day search growth — must beat 0% to launch

Market size

Bad$41K

$41K/yr · 380K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Returns

Bad30.4%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, white long sleeve maxi dress is a $41K/yr Amazon United States market (380K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

white long sleeve maxi dress market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$63K–$84K
units × avg price
Conversion rate
0.3%
Avg BSR
#2,789
Page quality
0%
Prime
98%
Sponsored
76%
Out of stock
6.6%
Avg brand age
28 months
Avg seller age
187 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

51 rising

Sellers

62

Top-5 brand share

47%

Top 20: 82%

Top-5 click share

17%

Top 20: 41%

Open market

47%

  • ZESICA14%
  • MEROKEETY12%
  • MITILLY8%
  • VIISHOW7%
  • BTFBM7%
  • PRETTYGARDEN6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -12.9% search growth over the last 90 days.
20K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Top white long sleeve maxi dress search terms

  • white long sleeve maxi dress52K/yr
  • temple dresses white lds41K/yr
  • white temple dress for women lds36K/yr
  • long sleeve white maxi dress27K/yr
  • white maxi dress long sleeve26K/yr
  • white graduation dress long sleeve11K/yr
  • temple dress16K/yr
  • white long sleeve mini dress31K/yr
  • white temple dress14K/yr
  • long sleeve white mini dress17K/yr
All search terms

Top white long sleeve maxi dress products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$8294%$2K6%$2K8%$3K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about white long sleeve maxi dress

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall27%

“fits to size”

Comfort-Overall11%

“Very comfortable”

Shape/Style8%

“Beautiful Dress”

Quality-Overall7%

“Great quality”

Soft Feel4%

“The material is soft and comfortable”

Stretchability/Expandability/Elasticity4%

“loved the stretch”

Material Quality4%

“Great material”

Color4%

“The colors are pretty accurate on the website”

Pockets/Compartments3%

“it had pockets it would seriously be perfect”

Wrinkle2%

“Wrinkle resistance”

What buyers complain about

Size-Overall16%

“very short”

Material Quality11%

“the material is VERY ITCHY”

Transparency8%

“For being white it is not as see through as I expected”

Product Condition5%

“Came used”

Advertised Vs Actual Product5%

“Looks nothing like pictured”

Lining Quality4%

“Did not look fully lined in person, much more creamy/yellowish than pictured, and fabric looked and felt lower quality than expected”

Shape/Style3%

“Not flattering”

Color3%

“not pure white”

Value For Money3%

“Not worth the price”

Thickness2%

“thinner than I like”

Top return reasons

Size-Overall34%
Length11%
Chest Fit8%
Material Quality6%
Waist Fit5%
Transparency5%
Shoulder Fit4%
Shape/Style4%
Thin4%
Advertised Vs Actual Product3%

Common questions

Is white long sleeve maxi dress profitable to sell on Amazon United States?
The niche generates $41K/yr across 118 tracked products. 2 of 41 products launched in the last 360 days are still selling. 90-day search growth is -12.9%. Flapen's verdict: Skip it (46/100).
How competitive is the white long sleeve maxi dress niche?
51 brands and 62 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in white long sleeve maxi dress?
Top complaints mined from reviews: Size-Overall, Material Quality, Transparency. The return rate is 30.4% — above our launch gate.
When does demand for white long sleeve maxi dress peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 3.9× the quietest.
What does it cost to enter the white long sleeve maxi dress niche?
Listings span $14.31–$123.01; the average listing price is $41.92 (sweet spot $15–$100). The average incumbent carries 2,420 reviews — the moat a new listing must climb.