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White Long Sleeve Maxi Dress

Fail

An estimated 30.4% of orders come back, so White Long Sleeve Maxi Dress is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$41K/yr380K searches / yr
90-day growth
-12.9%search demand this quarter
Competition
17%top-5 click share · 51 brands · 62 sellers

Flapen Score

White Long Sleeve Maxi Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Long Sleeve Maxi Dress is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Long Sleeve Maxi Dress market on Amazon at a glance

Shoppers on Amazon United States searched for White Long Sleeve Maxi Dress 380K times last year and spent an estimated $41K. The top 5 brands take 47% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 380K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.

Searches, last 12 months
380K
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
0.3%
Market size, estimated
$41Ka year
Peak month
October3.9× the quietest month
Top search term
white long sleeve maxi dress52K searches a year

02 · Price

A sale here is worth $41.92.

Listings sell for $41.92 on average, from $14.31 to $123.01. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $41.92 that is $0 to $4K a year per listing.

Average price
$41.92inside the $15 to $100 sweet spot
Price range
$14.31–$123.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
30.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #2,789 within Dresses. It carries 2,420 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
98%
Out of stock, average day
6.6%
Average rank
#2,789in Dresses
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
2,420per listing
Listings tracked
118

04 · Newcomers

2 of last year's 41 launches cleared the first-year sales bar.

41 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
41
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top White Long Sleeve Maxi Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 17% of clicks. An open shelf where new products get seen.

Brands

51 rising

Sellers

62

Top-5 brand share

47%

Top 20: 82%

Top-5 click share

17%

Top 20: 41%

Open market

47%

  • Brand 114%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

White Long Sleeve Maxi Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top White Long Sleeve Maxi Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white long sleeve maxi dress52K/yr
  • temple dresses white lds41K/yr
  • white temple dress for women lds36K/yr
  • long sleeve white maxi dress27K/yr
  • white maxi dress long sleeve26K/yr
  • white graduation dress long sleeve11K/yr
  • temple dress16K/yr
  • white long sleeve mini dress31K/yr
  • white temple dress14K/yr
  • long sleeve white mini dress17K/yr

Reviews and returns

What reviews say buyers love and hate about White Long Sleeve Maxi Dress

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
16%of negative reviews mention “Size-Overall”
30.4%of orders come back
“very short”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common White Long Sleeve Maxi Dress questions

Answered from the same tracked data.