Is white long sleeve dress profitable to sell on Amazon United States?

The niche generates $214K/yr across 361 tracked products. 10 of 157 products launched in the last 360 days are still selling. 90-day search growth is -46.1%. Flapen's verdict: Skip it (49/100).

How competitive is the white long sleeve dress niche?

107 brands and 116 sellers compete. The top 5 products take 8% of clicks and top 5 brands hold 34% of demand.

What do buyers complain about in white long sleeve dress?

Top complaints mined from reviews: Size-Overall, Material Quality, Transparency. The return rate is 28.5% — above our launch gate.

When does demand for white long sleeve dress peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 7.2× the quietest.

What does it cost to enter the white long sleeve dress niche?

Listings span $10.01–$144.68; the average listing price is $37.77 (sweet spot $15–$100). The average incumbent carries 1,386 reviews — the moat a new listing must climb.

white long sleeve dress

Skip it

High returns (28.5%) — this niche doesn't clear our bar today.

Competition

Incredible8%

top-5 click share — an open shelf

Brand share

Incredible34%

top-5 brand share — no brand owns this niche

Avg price

Incredible$37.77

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good$10.01–$144.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,386.17

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$214K

$214K/yr · 2.7M searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-46.1%

90-day search growth — must beat 0% to launch

Returns

Bad28.5%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, white long sleeve dress is a $214K/yr Amazon United States market (2.7M searches/yr). The top 5 brands hold 34% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 49/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

white long sleeve dress market data

Units sold / yr: 8K–10K; avg 0–100/product
Revenue / yr: $302K–$378K; units × avg price
Conversion rate: 0.2%
Avg BSR: #4,138
Page quality: 0%
Prime: 99%
Sponsored: 84%
Out of stock: 3.8%
Avg brand age: 32 months
Avg seller age: 190 days

Competition & brand share

Clicks spread well past the top 5 (8% combined) — an open shelf where new products get seen.

Brands

107 falling

Sellers

116

Top-5 brand share

34%

Top 20: 67%

Top-5 click share

Top 20: 21%

Open market

67%

ZESICA11%
PRETTYGARDEN6%
MEROKEETY6%
MITILLY4%
BEAUDRM3%
BTFBM3%

Demand & seasonality

Weekly Amazon search volume, last 75 weeks — -46.1% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.2×

Open Trend

Top white long sleeve dress search terms

white long sleeve dress540K/yr -43.6%0.3% conv.
long sleeve white dress422K/yr -36.5%0.3% conv.
bell sleeve dress282K/yr -11.2%0.0% conv.
white dress long sleeve200K/yr -35.3%0.3% conv.
pink long sleeve dress208K/yr -75.6%0.1% conv.
blue long sleeve dress116K/yr -53.1%0.0% conv.
long sleeve pink dress112K/yr -69.2%0.1% conv.
sexy long sleeve dress140K/yr -70.9%0.0% conv.
bell sleeve dress for women78K/yr -21.2%0.0% conv.
long sleeve white dress women69K/yr -29.2%0.2% conv.

All search terms

Top white long sleeve dress products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MEROKEETY Womens Fall Long Sleeve Floral Maxi Dress Lace Eyelet Hollow Out Tiered Boho Wedding Guest Dresses Pockets White Medium

MEROKEETY$46.594.5★495 rev

ZESICA Womens Boho Off Shoulder Spring Long Sleeve Dress 2026 High Waist Side Split Sexy Flowy A Line Long Maxi Dresses White Medium

ZESICA$50.674.3★4,394 rev

ZESICA Womens Spring Long Sleeve Maxi Dresses 2026 Casual Crewneck Smocked A Line Tiered Flowy Wedding Guest Long Dress White Small

ZESICA$38.934.2★107 rev

Aprilake Womens Long Sleeve Boat Neck Bodycon Ruched Elegant Bow Tie Party Mini Dress White

Aprilake$34.414.2★125 rev

Danzcue Womens Praise Loose Fit Full Length Long Sleeve Dance Dress White Medium

Danzcue$34.254.6★4,449 rev

Newest

by launch date

MITILLY Fall Long Sleeve Dress for Women 2026 Elegant Floral Bodycon Ruched Maxi Formal Wedding Guest Dresses Large White

MITILLY$40.53144 rev

9mo ago

HOT ROEE Womens Going Out Bodycon Long Sleeve Round Neck Ruched Party Club Mini Dresses White Small

HOT ROEE$26.8987 rev

10mo ago

IWD Square Neck Long Sleeve Mini Dresses for Women Holiday Party A Line Dress Ruched Corset Tiered Ruffle Hem Short Graduation Dress White Large

IWD$28.25331 rev

10mo ago

HOCILLE Womens Sexy Bodycon Boat Neck Mini Dresses Mesh Long Sleeve Ruched Ruffle Hem Club Party Short Dress Small White

HOCILLE$27.37148 rev

11mo ago

Nmoder Maxi Long Dress for Women Casual Pleated Empire Waist Dresses Crewneck Long Sleeve White

Nmoder$38.61171 rev

11mo ago

What buyers say about white long sleeve dress

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall28%

“not too tight”

Comfort-Overall11%

“It's comfortable”

Shape/Style9%

“Beautiful dress”

Quality-Overall8%

“Amazing quality”

Material Quality5%

“Great material”

Stretchability/Expandability/Elasticity5%

“Perfect stretch”

Color4%

“color is accurate”

Soft Feel3%

“The material is soft and comfortable”

Value For Money2%

“Worth it”

Advertised Vs Actual Product2%

“Looks as pictured”

What buyers complain about

Size-Overall24%

“it is too short”

Material Quality6%

“Terrible material”

Transparency4%

“You can definitely see through it”

Quality-Overall4%

“Not well made”

Advertised Vs Actual Product3%

“Looks absolutely nothing like the picture”

Thickness3%

“kind of shiny yet thick”

Smell3%

“Weird smell”

Color3%

“I didn't care for the color”

Shape/Style2%

“Not flattering”

Value For Money2%

“looks far more expensive than it is”

Top return reasons

Size-Overall39%

Length11%

Chest Fit7%

Material Quality6%

Waist Fit6%

Shoulder Fit4%

Shape/Style4%