White Knee High Stockings

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

85K

Growth, 90 days vs prior 90

+10.0%

Conversion, latest week

9.7%

Market size, estimated

$85Ka year

Peak month

October8.9× the quietest month

Top search term

white knee high stockings58K searches a year

Listings sell for $10.30 on average, from $3.92 to $20.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.30 that is $1K to $3K a year per listing.

Average price

$10.30under the $15 to $100 sweet spot

Price range

$3.92–$20.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

5.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #2,719 within Socks & Hosiery. It carries 2,544 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#2,719in Socks & Hosiery

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

2,544per listing

Listings tracked

36

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months