White Gold Earrings

Shoppers searched for this 543K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $568K a year.

Searches, last 12 months

543K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

1.7%

Market size, estimated

$568Ka year

Peak month

December2.7× the quietest month

Top search term

white gold hoop earrings150K searches a year

Listings sell for $62.21 on average, from $9.57 to $294.30. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $62.21 that is $0 to $6K a year per listing.

Average price

$62.21inside the $15 to $100 sweet spot

Price range

$9.57–$294.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

3.4%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,255 within Earrings. It carries 3,140 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#1,255in Earrings

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

3,140per listing

Listings tracked

94

18 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

2Amazon's first-year sales bar

Average brand age

40 months