White Fedora
MaybeThe top 5 products take only 19% of clicks. But shoppers spend only $63K a year here, so White Fedora is a Maybe.
- Flapen Score
- 58 / 100Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 4558
- Market size
- $63K/yr138K searches / yr
- 90-day growth
- +64.3%search demand this quarter
- Competition
- 19%top-5 click share · 46 brands · 50 sellers
Flapen Score
White Fedora against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Fedora is stronger. Inside it, weaker.
Market
The White Fedora market on Amazon at a glance
White Fedora is a $63K a year market on Amazon United States, with 138K searches a year. The top 5 brands take 40% of clicks. Demand peaks in Apr–May. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 138K times a year and 1.7% buy. Search demand moved +64.3% in 90 days, so the market is growing into its $63K a year.
- Search volume
- 138K
- Search growth, 90 days
- +64.3%
- Conversion
- 1.7%
- Market size
- $63K
02 · Money
The money is thin.
Shoppers bought 3K to 4K units at $27.38 on average, 0 to 100 per product. Units times price is $82K to $110K a year.
- Units sold
- 3K–4K
- Units per product
- 0–100
- Average price
- $27.38
- Units × price
- $82K–$110K
03 · Shelf
Brands here are settling in.
The average listing ranks #144. 94% of listings ship Prime. 95% of the shelf is sponsored, so budget for ads. The average listing is out of stock 5.7% of the time. The average brand has sold here for 52 months.
- Average BSR
- #144
- Prime
- 94%
- Sponsored
- 95%
- Out of stock
- 5.7%
- Average brand age
- 52 months
Products
Top White Fedora products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Sucanra Short Brim Trilby Fedora Hat for Men Women (US Numeric 7 1/4 7 3/8 White)
- Price
- $11.54
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 5mo ago
Cuban Fedora Sun Hats Men with Adjustable Strap Short Brim 1920s Unisex Party Costume Hats White (US Alpha Large White)
- Price
- $11.11
- Rating
- 3.6/5
- Reviews
- 63
- Age
- 8mo ago
Classic Fedora Hat for Men (US Alpha Large X-Large White)
- Price
- $12.73
- Rating
- 4.0/5
- Reviews
- 208
- Age
- 1y ago
FADACHY Fedora Hats for Women & Men Trendy Short Brim Felt Hat with Rhinestone Belt Trilby Panama Dress Hat White Fedora
- Price
- $31.79
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 1y ago
KUJUHA Fedora Hats for Mens/Womens Felt FedoraHats Two Tone Wide Brim Fedora Hats Rancher Hat White
- Price
- $27.16
- Rating
- 4.5/5
- Reviews
- 2,150
- Age
- 5y ago
Trending
90-day click momentumSucanra Short Brim Trilby Fedora Hat for Men Women (US Numeric 7 1/4 7 3/8 White)
- Price
- $11.54
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 5mo ago
Sucanra Short Brim Trilby Fedora Hat for Men Women (US Numeric 7 1/2 7 5/8 White)
- Price
- $11.55
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 5mo ago
FURTALK Womens Mens Wide Brim Straw Panama Hat Fedora Summer Beach Sun Hats UPF Straw Hat for Women Beige-White
- Price
- $25.61
- Rating
- 4.6/5
- Reviews
- 15,283
- Age
- 4y ago
LADYBRO Straw Trilby Hat for Men Sun Fedoras Adjustable White L/XL 7 1/2
- Price
- $27.43
- Rating
- 4.6/5
- Reviews
- 250
- Age
- 2y ago
FADACHY Fedora Hats for Men & Women Wide Brim Felt Hat Trilby Panama Dress Hats White Hat
- Price
- $35.56
- Rating
- 4.4/5
- Reviews
- 953
- Age
- 9mo ago
Newest
by launch dateSucanra Short Brim Trilby Fedora Hat for Men Women (US Numeric 7 1/4 7 3/8 White)
- Price
- $11.54
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 5mo ago
Sucanra Short Brim Trilby Fedora Hat for Men Women (US Numeric 7 1/2 7 5/8 White)
- Price
- $11.55
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 5mo ago
Cuban Fedora Sun Hats Men with Adjustable Strap Short Brim 1920s Unisex Party Costume Hats White (US Alpha Large White)
- Price
- $11.11
- Rating
- 3.6/5
- Reviews
- 63
- Age
- 8mo ago
FADACHY Fedora Hats for Men & Women Wide Brim Felt Hat Trilby Panama Dress Hats White Hat
- Price
- $35.56
- Rating
- 4.4/5
- Reviews
- 953
- Age
- 9mo ago
Classic Fedora Hat for Men (US Alpha Large X-Large White)
- Price
- $12.73
- Rating
- 4.0/5
- Reviews
- 208
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
46 falling
Sellers
50
Top-5 brand share
40%
Top 20: 80%
Top-5 click share
19%
Top 20: 49%
Open market
55%
- FADACHY11%
- KUJUHA9%
- Suettpy8%
- Sucanra7%
- Gossifan6%
- LUSENME5%
Demand
White Fedora search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.6×
Search terms
Top White Fedora search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white fedora hat for men42K/yr
- white fedora37K/yr
- white fedora hats for women25K/yr
- white fedora hat12K/yr
- mens white fedora hat8K/yr
- white fedora hats for men5K/yr
- white panama hat5K/yr
- white dress hats for men5K/yr
Reviews and returns
What reviews say buyers love and hate about White Fedora
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Extremely Large
Too small
did not fit correctly
I thought they would be very cheap looking low quality
Cheaply made
Low quality
Comes flat and wrinkled
creased
The hat was wrinkled
Hat was smashed and mis-shaped
doesn't look quite right
The hats can't hold any form
Hat is cheap material
Cheap material horrific quality
Material definitely not what I expected
Love
Fit as it should
fits like a charm
Fit comfortable
Classy look quality
Much higher quality than expected
Excellent product
Cute and stylish
The style was great
Very flattering
Very reasonable price
Great value for the money
Good deal
Colors are great
The color is as described
Great variety of colors
Return
7.4% Return rate 85% Fixable by listing
Extremely Large
Too small
did not fit correctly
I thought they might have mistakenly sent me the wrong color
disappointed with the color
Color is way darker than photo
Hat was smashed and mis-shaped
doesn't look quite right
The hats can't hold any form
Hat is cheap material
Cheap material horrific quality
Material definitely not what I expected
I thought they would be very cheap looking low quality
Cheaply made
Low quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Fedora questions
Answered from the same tracked data.