White Earmuffs

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -92.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

-92.2%

Conversion, latest week

3.2%

Market size, estimated

$51Ka year

Peak month

December78.1× the quietest month

Top search term

white earmuffs60K searches a year

Listings sell for $10.99 on average, from $7.40 to $14.66. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $10.99 that is $5K to $8K a year per listing.

Average price

$10.99under the $15 to $100 sweet spot

Price range

$7.40–$14.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

14.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Earmuffs. It carries 1,168 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#35in Earmuffs

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,168per listing

Listings tracked

8

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months