White Durag

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

+22.9%

Conversion, latest week

7.1%

Market size, estimated

$28Ka year

Top search term

white durag30K searches a year

Listings sell for $9.72 on average, from $5.56 to $14.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.72 that is $972 to $2K a year per listing.

Average price

$9.72under the $15 to $100 sweet spot

Price range

$5.56–$14.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$972–$2K

Returns

3.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #346 within Skullies & Beanies. It carries 1,225 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#346in Skullies & Beanies

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

1,225per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months