White Dress Kids

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +83.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+83.4%

Conversion, latest week

0.7%

Market size, estimated

$199Ka year

Peak month

May4.7× the quietest month

Top search term

white dress for girls283K searches a year

Listings sell for $21.42 on average, from $9.50 to $45.67. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $21.42 that is $0 to $2K a year per listing.

Average price

$21.42inside the $15 to $100 sweet spot

Price range

$9.50–$45.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

12.5%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #278 within Baby Girls. It carries 718 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

99%

Out of stock, average day

3.1%

Average rank

#278in Baby Girls

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

718per listing

Listings tracked

341

171 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

171

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months