White Coat Women

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -51.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months

129K

Growth, 90 days vs prior 90

-51.9%

Conversion, latest week

1.1%

Market size, estimated

$39Ka year

Top search term

white coat women75K searches a year

Listings sell for $28.57 on average, from $11.60 to $53.50. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $28.57 that is $0 to $3K a year per listing.

Average price

$28.57inside the $15 to $100 sweet spot

Price range

$11.60–$53.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

10.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #366 within Shops. It carries 2,597 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#366in Shops

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,597per listing

Listings tracked

55

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months