White Cargo Pants

Shoppers searched for this 440K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

440K

Growth, 90 days vs prior 90

-7.5%

Conversion, latest week

0.7%

Market size, estimated

$82Ka year

Peak month

July2.9× the quietest month

Top search term

white cargo pants women215K searches a year

Listings sell for $28.40 on average, from $6.78 to $39.80. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $28.40 that is $0 to $3K a year per listing.

Average price

$28.40inside the $15 to $100 sweet spot

Price range

$6.78–$39.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

21.6%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #3,797 within Pants. It carries 2,006 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

99%

Out of stock, average day

8.4%

Average rank

#3,797in Pants

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

2,006per listing

Listings tracked

93

21 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

2Amazon's first-year sales bar

Average brand age

31 months