white bralette top
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Great+82.9%90-day search growth — must beat 0% to launch
Avg price
Great$17.82avg listing price — sweet spot $15–$100
Price range
Great$9.60–$34.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,496.05avg incumbent reviews — the moat a new listing must climb
Market size
Bad$83K$83K/yr · 384K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad9.2%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, white bralette top is a $83K/yr Amazon United States market (384K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in May–Jun–Oct. Verdict: Worth a look — 57/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
white bralette top market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $71K–$89K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #636
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 2.4%
- Avg brand age
- 37 months
- Avg seller age
- 149 days
Competition & brand share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
36 falling
Sellers
38
Top-5 brand share
70%
Top 20: 93%
Top-5 click share
18%
Top 20: 49%
Open market
27%
- Avidlove52%
- Amazon Essentials9%
- JENNY JEN4%
- Starrylion3%
- RoseSeek3%
- INLYRIC3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +82.9% search growth over the last 90 days.Peak months: May, Jun, Oct · busiest ÷ quietest = 2.8×
Top white bralette top search terms
- white lace bralette184K/yr
- white bralette lace52K/yr
- white bra top58K/yr
- white triangle bralette14K/yr
- white lace bralette top12K/yr
- lace white bralette8K/yr
- lace bralette white6K/yr
- white bralette plus size6K/yr
- white push up bralette9K/yr
- white cami bra6K/yr
Top white bralette top products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Avidlove Lace Unpadded Bralette Comfortable Triangle No Underwire Bralettes Sexy Lingerie White M
Avidlove$14.794.2★307 rev
Avidlove Womens Lace Bra Sexy Balconette Bras Unlined Lingerie A-D S-2XL
Avidlove$15.144.3★54 rev
Avidlove Womens Sexy Lace Bra Sheer Balconette Underwire Unlined Everyday Bras Lingerie White
Avidlove$14.794.2★859 rev
Amazon Essentials Womens Non-Padded Wireless Deep V-Neck Halter Bralette Soft Stretch Lace Pack of 2 White / Washed Bronze Medium
Amazon Essentials$17.734.3★110 rev
RoseSeek Womens Sheer Lace Underwire Bras Backless Push Up Comfort Bra Lingerie White Medium
RoseSeek$19.524.0★111 rev
Newest
by launch dateAvidlove Womens Lace Bra Sexy Balconette Bras Unlined Lingerie A-D S-2XL
Avidlove$15.1454 rev
Lusait Womens Wireless Jelly Bra Seamless Lace Racerback Bralette Comfort No Underwire Everyday T-Shirt Bra Beige L
Lusait$26.94211 rev
Starrylion Womens Lingerie Set Lace Bralette Bra Boyshorts Underwear for Women Sexy Outfits Pure White L
Starrylion$25.5157 rev
Amazon Essentials Womens Non-Padded Wireless Deep V-Neck Halter Bralette Soft Stretch Lace Pack of 2 White / Washed Bronze Medium
Amazon Essentials$17.73110 rev
Amazon Essentials Womens Stretch Galloon Lace Triangle Bralette Pack of 2 Black / White Large
Amazon Essentials$21.85232 rev
Trending
90-day click momentumAmazon Essentials Womens Non-Padded Wireless Deep V-Neck Halter Bralette Soft Stretch Lace Pack of 2 White / Washed Bronze Medium
Amazon Essentials$17.734.3★
Lusait Womens Wireless Jelly Bra Seamless Lace Racerback Bralette Comfort No Underwire Everyday T-Shirt Bra Beige L
Lusait$26.944.3★
Avidlove Womens Lace Bra Sexy Balconette Bras Unlined Lingerie A-D S-2XL
Avidlove$15.144.3★
Avidlove Womens Lace Underwire Bra Sexy Mesh Balconette Unlined Everyday Bra Lingerie White
Avidlove$15.614.1★
Amazon Essentials Womens Stretch Galloon Lace Triangle Bralette Pack of 2 Black / White Large
Amazon Essentials$21.854.0★
What buyers say about white bralette top
What buyers praise and complain about, mined from review topics.What buyers love
“Extremely comfortable”
“Fits as expected”
“gentle on the skin”
“Great quality shirt”
“Great material and comfy”
“Lots of colors to chose from”
“Very flattering”
“Super thick and cute”
“Worth the buy”
“As described”
What buyers complain about
“Medium was too big”
“See Through”
“the size is too small, particularly on the chest band”
“Not as described”
“is a dingy color”
“Very cheaply made”
“Neckline too boxy”
“the padding just looks weird”
“however the adjustment straps are not comfortable”
“Arrived Dingy dirty used”
Top return reasons
Common questions
- Is white bralette top profitable to sell on Amazon United States?
- The niche generates $83K/yr across 104 tracked products. 5 of 33 products launched in the last 360 days are still selling. 90-day search growth is +82.9%. Flapen's verdict: Worth a look (57/100).
- How competitive is the white bralette top niche?
- 36 brands and 38 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in white bralette top?
- Top complaints mined from reviews: Size-Overall, Transparency, Chest Fit. The return rate is 9.2% — above our launch gate.
- When does demand for white bralette top peak?
- Demand peaks in May–Jun–Oct; the busiest month runs 2.8× the quietest.
- What does it cost to enter the white bralette top niche?
- Listings span $9.60–$34.44; the average listing price is $17.82 (sweet spot $15–$100). The average incumbent carries 1,496 reviews — the moat a new listing must climb.