White Bob Wig

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

+1.3%

Conversion, latest week

6.9%

Market size, estimated

$72Ka year

Top search term

white bob wig44K searches a year

Listings sell for $15.53 on average, from $8.76 to $24.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $15.53 that is $2K to $4K a year per listing.

Average price

$15.53inside the $15 to $100 sweet spot

Price range

$8.76–$24.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

11.5%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #586 within Wigs. It carries 1,080 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#586in Wigs

Average rating

4.11 starsAmazon United States average 4.42 stars

Average reviews

1,080per listing

Listings tracked

24

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months