White Bandana
MaybeSearch demand grew +106.7% this quarter. But an estimated 4.6% of orders come back, so White Bandana is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $238K/yr268K searches / yr
- 90-day growth
- +106.7%search demand this quarter
- Competition
- 56%top-5 click share · 20 brands · 21 sellers
Flapen Score
White Bandana against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Bandana is stronger. Inside it, weaker.
Market
The White Bandana market on Amazon at a glance
Shoppers on Amazon United States searched for White Bandana 268K times last year and spent an estimated $238K. The top 5 brands take 72% of clicks. Demand peaks in May–Jun–Jul–Oct. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +106.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.
- Searches, last 12 months
- 268K
- Growth, 90 days vs prior 90
- +106.7%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $238Ka year
- Peak month
- June4.0× the quietest month
- Top search term
- white bandana205K searches a year
02 · Price
A sale here is worth $9.58.
Listings sell for $9.58 on average, from $4.80 to $25.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $9.58 that is $10K to $12K a year per listing.
- Average price
- $9.58under the $15 to $100 sweet spot
- Price range
- $4.80–$25.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $10K–$12K
- Returns
- 4.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #1,694 within Accessories. It carries 2,849 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #1,694in Accessories
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 2,849per listing
- Listings tracked
- 26
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top White Bandana products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
21
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
56%
Top 20: 92%
Open market
24%
- Brand 137%
- Brand 217%
- Brand 38%
- Brand 45%
- Brand 55%
- Brand 64%
Demand
White Bandana search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Oct · busiest ÷ quietest = 4.0×
Search terms
Top White Bandana search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white bandana205K/yr
- white bandanas25K/yr
- white cotton bandanas10K/yr
- bandana white11K/yr
- white cotton bandana5K/yr
- bandanas white3K/yr
- white bandana scarf5K/yr
- white bandanna3K/yr
Reviews and returns
What reviews say buyers love and hate about White Bandana
We read the reviews and the return reasons for every product selling here.
“Bigger than the standard size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Bandana questions
Answered from the same tracked data.