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Whip

Maybe

Products sell for $27.94 on average, inside the sweet spot. But buyers convert on only 1.3% of searches, so Whip is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 16,930 Clothing, Shoes & Jewelry niches · +6 vs the category median of 45
Market size
$269K/yr758K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
53%top-5 click share · 23 brands · 32 sellers

Flapen Score

Whip against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Whip is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whip market on Amazon at a glance

Shoppers on Amazon United States searched for Whip 758K times last year and spent an estimated $269K. The top 5 brands take 58% of clicks. Demand peaks in Oct–Nov. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 758K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months
758K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
1.3%
Market size, estimated
$269Ka year
Peak month
October2.0× the quietest month
Top search term
whip588K searches a year

02 · Price

A sale here is worth $27.94.

Listings sell for $27.94 on average, from $7.83 to $332.69. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $27.94 that is $3K to $7K a year per listing.

Average price
$27.94inside the $15 to $100 sweet spot
Price range
$7.83–$332.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #320 within Props. It carries 378 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
96%
Out of stock, average day
4.9%
Average rank
#320in Props
Average rating
4.26 starsAmazon United States average 4.42 stars
Average reviews
378per listing
Listings tracked
26

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Whip products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

32

Top-5 brand share

58%

Top 20: 97%

Top-5 click share

53%

Top 20: 94%

Open market

36%

  • Brand 116%
  • Brand 214%
  • Brand 312%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Whip search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Whip search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whip588K/yr
  • whips81K/yr
  • latigo36K/yr
  • leather whip37K/yr
  • leather whips5K/yr
  • latigos6K/yr
  • small whip5K/yr

Reviews and returns

What reviews say buyers love and hate about Whip

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Quality-Overall”
3.2%of orders come back
“Quality is low”
A buyer, on “Quality-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Whip questions

Answered from the same tracked data.