Wednesday Addams Costume Girls

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

0.3%

Market size, estimated

$164Ka year

Peak month

October133.5× the quietest month

Top search term

wednesday addams dress82K searches a year

Listings sell for $28.90 on average, from $7.69 to $55.06. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $28.90 that is $3K to $7K a year per listing.

Average price

$28.90inside the $15 to $100 sweet spot

Price range

$7.69–$55.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

9.6%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #7,938 within Girls. It carries 1,190 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

99%

Out of stock, average day

18.8%

Average rank

#7,938in Girls

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

1,190per listing

Listings tracked

83

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months