Wedding Dresses for Bride

Shoppers searched for this 9.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $482K a year.

Searches, last 12 months

9.1M

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

0.1%

Market size, estimated

$482Ka year

Peak month

July1.9× the quietest month

Top search term

wedding dresses for bride4.5M searches a year

Listings sell for $106.21 on average, from $8.00 to $273.75. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $106.21 that is $0 to $11K a year per listing.

Average price

$106.21above the $15 to $100 sweet spot

Price range

$8.00–$273.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$11K

Returns

11.7%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #1,833 within Dresses. It carries 1,142 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

83%

Out of stock, average day

5.6%

Average rank

#1,833in Dresses

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

1,142per listing

Listings tracked

92

24 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

7Amazon's first-year sales bar

Average brand age

34 months