Skip to content

Weatherproof Socks for Men 9-12

Fail

Demand is soft, at -25.6% this quarter, so Weatherproof Socks for Men 9-12 is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$115K/yr109K searches / yr
90-day growth
-25.6%search demand this quarter
Competition
52%top-5 click share · 15 brands · 48 sellers

Flapen Score

Weatherproof Socks for Men 9-12 against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Weatherproof Socks for Men 9-12 is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weatherproof Socks for Men 9-12 market on Amazon at a glance

Shoppers on Amazon United States searched for Weatherproof Socks for Men 9-12 109K times last year and spent an estimated $115K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-25.6%
Conversion, latest week
5.7%
Market size, estimated
$115Ka year
Peak month
December5.1× the quietest month
Top search term
weatherproof socks men39K searches a year

02 · Price

A sale here is worth $18.50.

Listings sell for $18.50 on average, from $9.53 to $28.92. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $18.50 that is $9K to $14K a year per listing.

Average price
$18.50inside the $15 to $100 sweet spot
Price range
$9.53–$28.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$9K–$14K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

66% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #4,582 within Athletic Socks. It carries 2,567 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
66%
Prime listings
79%
Out of stock, average day
15.4%
Average rank
#4,582in Athletic Socks
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
2,567per listing
Listings tracked
29

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Weatherproof Socks for Men 9-12 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

48

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

52%

Top 20: 91%

Open market

12%

  • Brand 151%
  • Brand 215%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (9 brands, 12%)

Demand

Weatherproof Socks for Men 9-12 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Prime Day '25Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.1×

Search terms

Top Weatherproof Socks for Men 9-12 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • weatherproof socks men39K/yr
  • weatherproof socks31K/yr
  • weatherproof sock6K/yr
  • weather proof socks for men7K/yr
  • weatherproof mens socks4K/yr
  • weather proof socks5K/yr
  • mens weatherproof socks5K/yr
  • weatherproof socks for men 9-125K/yr
  • weatherproof vintage socks4K/yr
  • weatherproof brand socks3K/yr

Reviews and returns

What reviews say buyers love and hate about Weatherproof Socks for Men 9-12

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Comfort-Overall”
18%of negative reviews mention “Thickness”
0.9%of orders come back
“I need something thicker”
A buyer, on “Thickness”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Weatherproof Socks for Men 9-12 questions

Answered from the same tracked data.