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Wd40 Tumbler

Fail

Buyers convert on only 0.5% of searches, so Wd40 Tumbler is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$112K/yr471K searches / yr
90-day growth
-28.4%search demand this quarter
Competition
11%top-5 click share · 40 brands · 184 sellers

Flapen Score

Wd40 Tumbler against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Wd40 Tumbler is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wd40 Tumbler market on Amazon at a glance

Shoppers on Amazon United States searched for Wd40 Tumbler 471K times last year and spent an estimated $112K. The top 5 brands take 80% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 471K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
471K
Growth, 90 days vs prior 90
-28.4%
Conversion, latest week
0.5%
Market size, estimated
$112Ka year
Peak month
March24.4× the quietest month
Top search term
caterpillar380K searches a year

02 · Price

A sale here is worth $46.68.

Listings sell for $46.68 on average, from $8.15 to $147.76. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $46.68 that is $0 to $5K a year per listing.

Average price
$46.68inside the $15 to $100 sweet spot
Price range
$8.15–$147.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #2,260 within Shops. It carries 3,432 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
63%
Out of stock, average day
5.9%
Average rank
#2,260in Shops
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
3,432per listing
Listings tracked
216

04 · Newcomers

1 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Wd40 Tumbler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

Brands

40 rising

Sellers

184

Top-5 brand share

80%

Top 20: 95%

Top-5 click share

11%

Top 20: 33%

Open market

20%

  • Brand 164%
  • Brand 29%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Wd40 Tumbler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 24.4×

Search terms

Top Wd40 Tumbler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • caterpillar380K/yr
  • caterpillar accessories17K/yr
  • wd40 tumbler10K/yr
  • caterpillar merchandise10K/yr
  • caterpillar for men9K/yr
  • caterpillar men8K/yr
  • wd40 water bottle7K/yr
  • caterpilar4K/yr
  • oil filter coffee mug7K/yr
  • oil filter tumbler cup4K/yr

Reviews and returns

What reviews say buyers love and hate about Wd40 Tumbler

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Value For Money”
1.9%of orders come back
“Not worth it”
A buyer, on “Value For Money”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Wd40 Tumbler questions

Answered from the same tracked data.