Waterproof Travel Backpack

Shoppers searched for this 265K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

265K

Growth, 90 days vs prior 90

+19.9%

Conversion, latest week

1.0%

Market size, estimated

$104Ka year

Peak month

August1.7× the quietest month

Top search term

nylon backpacks for women32K searches a year

Listings sell for $38.13 on average, from $8.87 to $321.50. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $38.13 that is $0 to $4K a year per listing.

Average price

$38.13inside the $15 to $100 sweet spot

Price range

$8.87–$321.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

6.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #388 within Backpacks. It carries 5,863 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.8%

Average rank

#388in Backpacks

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,863per listing

Listings tracked

64

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

39 months