Waterproof Spray for Shoes
MaybeAn estimated 0.5% of orders come back. But demand is soft, at -26.3% this quarter, so Waterproof Spray for Shoes is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $1.1M/yr853K searches / yr
- 90-day growth
- -26.3%search demand this quarter
- Competition
- 64%top-5 click share · 16 brands · 36 sellers
Flapen Score
Waterproof Spray for Shoes against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Waterproof Spray for Shoes is stronger. Inside it, weaker.
Market
The Waterproof Spray for Shoes market on Amazon at a glance
Shoppers on Amazon United States searched for Waterproof Spray for Shoes 853K times last year and spent an estimated $1.1M. The top 5 brands take 70% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 10.5% of those searches ended in a purchase.
Shoppers searched for this 853K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 853K
- Growth, 90 days vs prior 90
- -26.3%
- Conversion, latest week
- 10.5%
- Market size, estimated
- $1.1Ma year
- Peak month
- December3.0× the quietest month
- Top search term
- waterproof spray for shoes197K searches a year
02 · Price
A sale here is worth $12.74.
Listings sell for $12.74 on average, from $7.96 to $23.25. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At $12.74 that is $64K to $76K a year per listing.
- Average price
- $12.74under the $15 to $100 sweet spot
- Price range
- $7.96–$23.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $64K–$76K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #35 within Shoe, Jewelry & Watch Accessories. It carries 7,975 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #35in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 7,975per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Waterproof Spray for Shoes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
36
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
25%
- Brand 122%
- Brand 221%
- Brand 316%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Waterproof Spray for Shoes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Waterproof Spray for Shoes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- waterproof spray for shoes197K/yr
- shoe waterproof spray172K/yr
- waterproof shoe spray119K/yr
- water repellent spray for shoes78K/yr
- waterproofing spray for shoes53K/yr
- boot waterproof spray39K/yr
- shoe waterproofing spray30K/yr
- waterproof boot spray26K/yr
- waterproof spray for boots29K/yr
- water resistant spray for shoes15K/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Spray for Shoes
We read the reviews and the return reasons for every product selling here.
“Didn't work for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterproof Spray for Shoes questions
Answered from the same tracked data.