Waterproof Spray
MaybeAn estimated 0.7% of orders come back. But the top 5 brands take 97% of clicks, so Waterproof Spray is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 4550
- Market size
- $1.5M/yr790K searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 89%top-5 click share · 6 brands · 15 sellers
Flapen Score
Waterproof Spray against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Waterproof Spray is stronger. Inside it, weaker.
Market
The Waterproof Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Waterproof Spray 790K times last year and spent an estimated $1.5M. The top 5 brands take 97% of clicks. Demand peaks in Aug. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 790K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.
- Searches, last 12 months
- 790K
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $1.5Ma year
- Peak month
- August2.0× the quietest month
- Top search term
- crep protect spray273K searches a year
02 · Price
A sale here is worth $16.99.
Listings sell for $16.99 on average, from $8.53 to $29.92. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 20,000 to 25,000 of them. At $16.99 that is $340K to $425K a year per listing.
- Average price
- $16.99inside the $15 to $100 sweet spot
- Price range
- $8.53–$29.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- $340K–$425K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Shoe, Jewelry & Watch Accessories. It carries 15,193 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #26in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 15,193per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Waterproof Spray products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Crep Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection for Sneaker Leather Nubuck Suede & Canvas
- Price
- $15.98
- Rating
- 4.5/5
- Reviews
- 36,809
- Age
- 12y ago

UGG PROTECTOR
- Price
- $15.88
- Rating
- 4.6/5
- Reviews
- 7,439
- Age
- 1y ago

Crep Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection for Sneaker Leather Nubuck Suede & Canvas (Pack of 2)
- Price
- $29.92
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 10y ago

Pink Miracle Shoe Cleaner Kit with Bottle and Brush For Fabric Cleaner For Leather Whites Suede and Nubuck Sneakers (4 Oz)
- Price
- $18.92
- Rating
- 4.3/5
- Reviews
- 44,228
- Age
- 9y ago

Crep Protect Sneaker Cleaner Kit - Deep Cleaning Shoe Cleaner for White Shoes Leather Suede Nubuck & Canvas | Brush Solution & Microfiber Cloth Included
- Price
- $20.06
- Rating
- 4.6/5
- Reviews
- 21,456
- Age
- 10y ago
Trending
estimated 90-day click momentum
Pink Miracle Shoe Cleaner Kit with Bottle and Brush For Fabric Cleaner For Leather Whites Suede and Nubuck Sneakers (4 Oz)
- Price
- $18.92
- Rating
- 4.3/5
- Reviews
- 44,228
- Age
- 9y ago

Reebok Protect - Rain and Stain Repellent - Water Based Shoe Protector Spray Waterproof and Stain Protection - Stain and Water Repellent Spray for Shoes Sneakers Leather Suede Canvas & More - 6oz
- Price
- $9.73
- Rating
- 4.3/5
- Reviews
- 144
- Age
- 1y ago

Crep Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection for Sneaker Leather Nubuck Suede & Canvas (Pack of 2)
- Price
- $29.92
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 10y ago

UGG PROTECTOR
- Price
- $15.88
- Rating
- 4.6/5
- Reviews
- 7,439
- Age
- 1y ago

BERIOVE Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection - Waterproofing Spray for Leather Suede Sneaker 6.7 OZ
- Price
- $8.53
- Rating
- 4.5/5
- Reviews
- 2,491
- Age
- 2y ago
Newest
by launch date
UGG PROTECTOR
- Price
- $15.88
- Rating
- 4.6/5
- Reviews
- 7,439
- Age
- 1y ago

Reebok Protect - Rain and Stain Repellent - Water Based Shoe Protector Spray Waterproof and Stain Protection - Stain and Water Repellent Spray for Shoes Sneakers Leather Suede Canvas & More - 6oz
- Price
- $9.73
- Rating
- 4.3/5
- Reviews
- 144
- Age
- 1y ago

BERIOVE Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection - Waterproofing Spray for Leather Suede Sneaker 6.7 OZ
- Price
- $8.53
- Rating
- 4.5/5
- Reviews
- 2,491
- Age
- 2y ago

Pink Miracle Shoe Cleaner Kit with Bottle and Brush For Fabric Cleaner For Leather Whites Suede and Nubuck Sneakers (4 Oz)
- Price
- $18.92
- Rating
- 4.3/5
- Reviews
- 44,228
- Age
- 9y ago

Crep Protect Shoe Protector Spray - Rain & Stain Waterproof Nano Protection for Sneaker Leather Nubuck Suede & Canvas (Pack of 2)
- Price
- $29.92
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
15
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
89%
Top 20: 100%
Open market
0%
- Crep Protect63%
- UGG21%
- Pink Miracle6%
- Jason Markk4%
- BERIOVE4%
- Reebok3%
Demand
Waterproof Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top Waterproof Spray search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- crep protect spray273K/yr
- waterproof spray130K/yr
- crep123K/yr
- crep protect74K/yr
- white shoe protector spray26K/yr
- crep shoe protector spray31K/yr
- crep shoe cleaner26K/yr
- crep protect shoe protector spray22K/yr
- water resistant spray12K/yr
- scotchgard shoe protector9K/yr
Reviews and returns
What reviews say buyers love and hate about Waterproof Spray
We read the reviews and the return reasons for every product selling here.
“Didn't work for me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waterproof Spray questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









