waterproof running jacket
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$38.91avg listing price — sweet spot $15–$100
Competition
Great31%top-5 click share — an open shelf
Price range
Great$16.17–$124.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good75%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,947.77avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.7%return rate — above 5% kills the launch gate
Market size
Bad$50K$50K/yr · 269K searches
Growth
Bad-23.7%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, waterproof running jacket is a $50K/yr Amazon United States market (269K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
waterproof running jacket market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $39K–$49K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #202
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 73%
- Out of stock
- 3.9%
- Avg brand age
- 48 months
- Avg seller age
- 143 days
Competition & brand share
Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.Brands
21 rising
Sellers
100
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
31%
Top 20: 63%
Open market
21%
- Champion28%
- Bikewa15%
- baleaf14%
- Outdoor Ventures12%
- UIQUR5%
- FitsT4 Sports5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.1×
Top waterproof running jacket search terms
- champion windbreaker29K/yr
- running rain jacket women29K/yr
- champion jacket33K/yr
- champion jacket men33K/yr
- running rain jacket18K/yr
- running rain jacket for men19K/yr
- champion windbreakers for men17K/yr
- running windbreaker men21K/yr
- waterproof running jacket15K/yr
- running windbreaker11K/yr
Top waterproof running jacket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Outdoor Ventures Mens Rain Jacket Waterproof Lightweight Packable Rain Pullover for Hiking Golf Running
Outdoor Ventures$31.174.4★1,765 rev
Champion mens Packable - Solid Jacket Black-549369 Large US
Champion$25.064.6★11,466 rev
Bikewa Womens Cycling Rain Jackets Waterproof Windbreaker Lightweight Running Windproof Reflective Jacket Packable Hooded(Light Green S)
Bikewa$47.964.6★672 rev
Bikewa Womens Cycling Rain Jackets Waterproof Windbreaker Lightweight Running Windproof Reflective Jacket Packable Hooded(Fluorescent Yellow XS)
Bikewa$47.844.6★672 rev
FitsT4 Sports Womens Cycling Running Jackets Lightweight Windproof Bike Windbreaker Reflective with Hood Fluorescent Yellow Size L
FitsT4 Sports$36.124.4★2,161 rev
Newest
by launch date
Brooks Womens Canopy Jacket Water Resistant UPF 50+ Running Jacket - Black - XL
Brooks$89.7638 rev
UIQUR Mens Rain Jacket Raincoat Windbreaker Running Waterproof Lightweight Packable with Hood Travel Hiking Cycling Black L
UIQUR$18.111,229 rev
APEXUP Packable Rain Jacket Men with Reflective Zipper Lightweight Waterproof Jacket Windbreaker Hooded Raincoat Mens Rain Jackets for Outdoor Running Hiking Travel Cycling (Black L)
APEXUP$19.731,342 rev
Champion Mens Performance Windbreaker Rain Jacket with Hood Surf the Web Combo Medium
Champion$40.0056 rev
Champion Mens Lightweight Active Soft Shell Jacket With Hood Black Medium
Champion$61.2067 rev
Trending
90-day click momentum
baleaf Mens Rain Jacket Waterproof Windbreaker Running Cycling Golf Hiking Gear Hood Lightweight Reflective Packable Black L
baleaf$51.234.5★
Champion Mens Performance Windbreaker Rain Jacket with Hood Surf the Web Combo Medium
Champion$40.004.2★
Champion Mens Lightweight Active Soft Shell Jacket With Hood Black Medium
Champion$61.204.5★
FitsT4 Sports Womens Cycling Running Jackets Lightweight Windproof Bike Windbreaker Reflective with Hood Fluorescent Yellow Size L
FitsT4 Sports$36.124.4★
Brooks Womens Canopy Jacket Water Resistant UPF 50+ Running Jacket - Black - XL
Brooks$89.764.3★
What buyers say about waterproof running jacket
What buyers praise and complain about, mined from review topics.What buyers love
“Fit well”
“Excellent quality”
“Light weight and breathable”
“Perfect for winter”
“well worth the money”
“Totally water resistant”
“lots of pockets”
“comfortable to wear”
“As advertised”
“Material is waterproof”
What buyers complain about
“NOT WATERPROOF”
“size runs a bit small”
“Cheap material”
“The zippers were extremely hard to operate”
“Poor Quality”
“Not worth it”
“Not very breathable”
“Its super thin”
“Not very warm”
“Uncomfortable”
Top return reasons
Common questions
- Is waterproof running jacket profitable to sell on Amazon United States?
- The niche generates $50K/yr across 74 tracked products. 3 of 9 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (39/100).
- How competitive is the waterproof running jacket niche?
- 21 brands and 100 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 75% of demand.
- What do buyers complain about in waterproof running jacket?
- Top complaints mined from reviews: Water Resistance, Size-Overall, Material Quality. The return rate is 7.7% — above our launch gate.
- When does demand for waterproof running jacket peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the waterproof running jacket niche?
- Listings span $16.17–$124.66; the average listing price is $38.91 (sweet spot $15–$100). The average incumbent carries 2,948 reviews — the moat a new listing must climb.