Watch Cap

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -79.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

-79.0%

Conversion, latest week

1.9%

Market size, estimated

$27Ka year

Peak month

December15.0× the quietest month

Top search term

watch cap41K searches a year

Listings sell for $13.07 on average, from $6.20 to $20.02. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.07 that is $0 to $1K a year per listing.

Average price

$13.07under the $15 to $100 sweet spot

Price range

$6.20–$20.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #215 within Skullies & Beanies. It carries 11,029 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.9%

Average rank

#215in Skullies & Beanies

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

11,029per listing

Listings tracked

25

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months