Wading Boots

Shoppers searched for this 575K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +43.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $260K a year.

Searches, last 12 months

575K

Growth, 90 days vs prior 90

+43.5%

Conversion, latest week

0.4%

Market size, estimated

$260Ka year

Peak month

July1.9× the quietest month

Top search term

wading boots148K searches a year

Listings sell for $100.67 on average, from $18.26 to $288.69. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $100.67 that is $0 to $10K a year per listing.

Average price

$100.67above the $15 to $100 sweet spot

Price range

$18.26–$288.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$10K

Returns

7.8%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #894 within Shoes. It carries 1,481 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

98%

Out of stock, average day

4.5%

Average rank

#894in Shoes

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

1,481per listing

Listings tracked

125

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months