- Flapen Score
- 44 / 100Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 4544
- Market size
- $199K/yr1.9M searches / yr
- 90-day growth
- -4.8%search demand this quarter
- Competition
- 14%top-5 click share · 47 brands · 69 sellers
Flapen Score
Vuori against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vuori is stronger. Inside it, weaker.
Market
The Vuori market on Amazon at a glance
Shoppers on Amazon United States searched for Vuori 1.9M times last year and spent an estimated $199K. The top 5 brands take 75% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $199K a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -4.8%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $199Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- vuori448K searches a year
02 · Price
A sale here is worth $28.13.
Listings sell for $28.13 on average, from $8.99 to $126.91. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $28.13 that is $0 to $3K a year per listing.
- Average price
- $28.13inside the $15 to $100 sweet spot
- Price range
- $8.99–$126.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 11.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #6,479 within Yoga. It carries 9,402 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 99%
- Out of stock, average day
- 1.2%
- Average rank
- #6,479in Yoga
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 9,402per listing
- Listings tracked
- 186
04 · Newcomers
2 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Vuori products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
THE GYM PEOPLE Thick High Waist Yoga Pants with Pockets Tummy Control Workout Running Yoga Leggings for Women (Large Black)
- Price
- $21.51
- Rating
- 4.4/5
- Reviews
- 70,102
- Age
- 7y ago

THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Black Large)
- Price
- $21.06
- Rating
- 4.3/5
- Reviews
- 13,618
- Age
- 5y ago

THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Black Small)
- Price
- $21.23
- Rating
- 4.3/5
- Reviews
- 13,618
- Age
- 5y ago

THE GYM PEOPLE Thick High Waist Yoga Pants with Pockets Tummy Control Workout Running Yoga Leggings for Women (Medium Black)
- Price
- $21.42
- Rating
- 4.4/5
- Reviews
- 70,102
- Age
- 7y ago

Ivy Winslet Womens Performance Joggers Buttery Soft Lightweight Athletic Sweatpants with Pockets for Yoga Lounge
- Price
- $52.35
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 1y ago
Trending
estimated 90-day click momentum
Cozy Earth Womens Jogger Pants - 62% Viscose from Bamboo Blend - Lightweight All-Season Comfort - X-Small - Black
- Price
- $76.40
- Rating
- 4.3/5
- Reviews
- 182
- Age
- 6y ago

ODODOS Womens Long Sleeve Crewneck Tee - Ultra Soft odSTRATUM Tech Performance T-Shirts UPF 50+ Everyday Pullover Tops Ecru Heather Small
- Price
- $21.19
- Rating
- 4.7/5
- Reviews
- 118
- Age
- 10mo ago

THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Bright Pink Medium)
- Price
- $20.93
- Rating
- 4.3/5
- Reviews
- 13,618
- Age
- 3y ago

Ivy Winslet Womens Performance Joggers Buttery Soft Lightweight Athletic Sweatpants with Pockets for Yoga Lounge
- Price
- $52.35
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 1y ago

THE GYM PEOPLE Womens High Waisted Running Shorts Quick Dry Athletic Workout Shorts with Mesh Liner Zipper Pockets (Bright Pink Small)
- Price
- $21.20
- Rating
- 4.3/5
- Reviews
- 13,618
- Age
- 3y ago
Newest
by launch date
ODODOS Womens Long Sleeve Crewneck Tee - Ultra Soft odSTRATUM Tech Performance T-Shirts UPF 50+ Everyday Pullover Tops Ecru Heather Small
- Price
- $21.19
- Rating
- 4.7/5
- Reviews
- 118
- Age
- 10mo ago

ODODOS Womens Full-Zip Cropped Hoodie - odSTRATUM Tech Ultra Soft UPF 50+ Hooded Jacket with Pockets Aspen Heather Large
- Price
- $35.73
- Rating
- 4.7/5
- Reviews
- 150
- Age
- 11mo ago

Womens Longline Sports Bra Wirefree Padded Medium Support Yoga Bras Gym Running Workout Tank Tops Deep Green
- Price
- $21.11
- Rating
- 4.4/5
- Reviews
- 49,777
- Age
- 1y ago

Ivy Winslet Womens Performance Joggers Buttery Soft Lightweight Athletic Sweatpants with Pockets for Yoga Lounge
- Price
- $52.35
- Rating
- 4.4/5
- Reviews
- 8
- Age
- 1y ago

ODODOS Womens Performance Shorts Ultra Soft odSTRATUM Tech Mid Rise Relaxed Shorts with Pocket 3 Inseam Moisture Wicking Dusty Blue Heather Medium
- Price
- $21.22
- Rating
- 4.6/5
- Reviews
- 233
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.
Brands
47 rising
Sellers
69
Est. top-5 brand share
75%
Top 20: 93%
Est. top-5 click share
14%
Top 20: 37%
Open market
23%
- THE GYM PEOPLE54%
- ODODOS12%
- Cozy Earth3%
- CRZ YOGA3%
- Libin3%
- Ivy Winslet3%
Demand
Vuori search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.0×
Search terms
Top Vuori search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vuori448K/yr
- the gym people353K/yr
- vuori womens clothing280K/yr
- gym people201K/yr
- glowmode92K/yr
- the gym people shorts52K/yr
- vuori dupe62K/yr
- the gym people leggings104K/yr
- gym people shorts36K/yr
- vuori dup es women30K/yr
Reviews and returns
What reviews say buyers love and hate about Vuori
We read the reviews and the return reasons for every product selling here.
“Very long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vuori questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









