Volcom Backpack

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

203K

Growth, 90 days vs prior 90

+27.0%

Conversion, latest week

0.5%

Market size, estimated

$44Ka year

Top search term

hurley backpack81K searches a year

Listings sell for $42.89 on average, from $11.38 to $203.90. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $42.89 that is $0 to $4K a year per listing.

Average price

$42.89inside the $15 to $100 sweet spot

Price range

$11.38–$203.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

5.3%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #1,183 within Backpacks. It carries 1,308 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

95%

Out of stock, average day

19.1%

Average rank

#1,183in Backpacks

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

1,308per listing

Listings tracked

126

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

6Amazon's first-year sales bar

Average brand age

40 months