Is vivaia shoes for women profitable to sell on Amazon United States?

The niche generates $164K/yr across 117 tracked products. 11 of 59 products launched in the last 360 days are still selling. 90-day search growth is +25.1%. Flapen's verdict: Skip it (46/100).

How competitive is the vivaia shoes for women niche?

8 brands and 21 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 99% of demand.

What do buyers complain about in vivaia shoes for women?

Top complaints mined from reviews: Size-Overall, Value For Money, Pain Relief-Overall. The return rate is 6.8% — above our launch gate.

When does demand for vivaia shoes for women peak?

Demand peaks in Apr–May; the busiest month runs 2.6× the quietest.

What does it cost to enter the vivaia shoes for women niche?

Listings span $7.85–$157.84; the average listing price is $125.40 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.

vivaia shoes for women

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Competition

Incredible19%

top-5 click share — an open shelf

Review moat

Great310.57

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$125.40

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good$7.85–$157.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+25.1%

90-day search growth — must beat 0% to launch

Market size

Okay$164K

$164K/yr · 1.2M searches

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Brand share

Bad99%

top-5 brand share — brand-locked demand

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, vivaia shoes for women is a $164K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Apr–May. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

vivaia shoes for women market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $157K–$188K; units × avg price
Conversion rate: 0.1%
Avg BSR: #1,219
Page quality: 0%
Prime: 35%
Sponsored: 93%
Out of stock: 10.9%
Avg brand age: 36 months
Avg seller age: 165 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

8 falling

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

19%

Top 20: 43%

Open market

VIVAIA95%
Vespiero1%
Sofier1%
HIULYCENCE1%
TINGRISE0%
Soesyi0%
Open — no brand owns it (2 brands, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +25.1% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 2.6×

Open Trend

Top vivaia shoes for women search terms

vivaia shoes for women589K/yr +21.2%0.1% conv.
vivaia209K/yr +38.3%0.1% conv.
vivaia shoes126K/yr +50.2%0.0% conv.
viviaia shoes for women135K/yr +14.6%0.1% conv.
vivala shoes for women25K/yr -6.7%0.1% conv.
viviana shoes for women19K/yr +35.5%0.1% conv.
vivaia flats14K/yr +19.6%0.1% conv.
viavia shoes women14K/yr +23.6%0.1% conv.
vivalia shoes for women13K/yr +15.5%0.0% conv.
vivia shoes7K/yr +35.6%0.0% conv.

All search terms

Top vivaia shoes for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

VIVAIA Allday Unisex Slip-On Mesh Sneakers with Breathable Upper for Everyday Fashion Comfort Walking Shoes White Buff Beige US11.5 Women/US10 Men

VIVAIA$142.274.6★63 rev

VIVAIA Margot Mary Jane Women Flat Shoes Comfortable Slip on Square-Toe Ballet Flats with Arch Support Washable Shoe Black Size 9

VIVAIA$124.614.2★396 rev

VIVAIA Aria 5 Womens Pointed Toe Ballet Flats Comfortable Slip on Flats Casual Washable Dress Shoe Green Size 10.5

VIVAIA$68.104.3★51 rev

VIVAIA Cecily Womens Square Toe Mesh Mary Jane Flats Breathable Lightweight Flat Shoes with Removable Charms Flexible Anti-Slip Bubble Rubber Sole for Daily & Travel Almond Size 8

VIVAIA$138.564.5★28 rev

VIVAIA Cecily Womens Square Toe Mesh Mary Jane Flats Breathable Lightweight Flat Shoes with Removable Charms Flexible Anti-Slip Bubble Rubber Sole for Daily & Travel Almond Size 6.5

VIVAIA$137.024.5★28 rev

Newest

by launch date

VIVAIA Kara 2.0 Elastic Back Strap Walker Sport Sandals with Arch Support and Cushioned Footbed Cream Ivory & Nude Peach US8

VIVAIA$129.8252 rev

3mo ago

VIVAIA Ciara Womens Sneakerinas Square Toe Organza Ballet Flat Sneaker Comfortable Soft Elegant Barefoot-Like Flat Shoes Cream Floral Size 8.5

VIVAIA$142.907 rev

3mo ago

VIVAIA Margot Mary Jane Women Flat Shoes Comfortable Slip on Square-Toe Ballet Flats with Arch Support Washable Shoe Cream Floral Mesh Size 8.5

VIVAIA$131.95396 rev

4mo ago

VIVAIA Cecily Womens Square Toe Mesh Mary Jane Flats Breathable Lightweight Flat Shoes with Removable Charms Flexible Anti-Slip Bubble Rubber Sole for Daily & Travel Almond Size 8

VIVAIA$138.5628 rev

5mo ago

VIVAIA Cecily Womens Square Toe Mesh Mary Jane Flats Breathable Lightweight Flat Shoes with Removable Charms Flexible Anti-Slip Bubble Rubber Sole for Daily & Travel Almond Size 6.5

VIVAIA$137.0228 rev

5mo ago

What buyers say about vivaia shoes for women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall33%

“Comfortable fit”

Size-Overall17%

“Fit well”

Soft Feel8%

“Nice and soft”

Quality-Overall5%

“GOOD QUALITY”

Color4%

“colors are so beautiful”

Value For Money3%

“Excellent value”

Material Quality2%

“Good material”

Stretchability/Expandability/Elasticity2%

“Thin material that has just the right amount of stretch”

Ease Of Use1%

“Convenient”

Shape/Style1%

“This sneaker offers a fresh, classy look”

What buyers complain about

Size-Overall14%

“they are a bit small”

Value For Money7%

“Not worth the price”

Pain Relief-Overall5%

“my feet hurt a lot”

Comfort-Overall4%

“Not so comfortable”

Cushion4%

“The soles were not cushioned enough for me”

Color3%

“in doing so took some of the color off the beige sueded heal”

Thickness2%

“The seams are thick”

Thin2%

“They are ok, really thin”

Quality-Overall2%

“Cheaply made”

Arch Support2%

“No arch support”

Top return reasons

Size-Overall24%

Feet Fit23%

Length13%

Width12%

Comfort-Overall5%

Color4%

Material Quality4%

Advertised Vs Actual Product3%

Shape/Style2%

Heel Support1%

Common questions

Is vivaia shoes for women profitable to sell on Amazon United States?: The niche generates $164K/yr across 117 tracked products. 11 of 59 products launched in the last 360 days are still selling. 90-day search growth is +25.1%. Flapen's verdict: Skip it (46/100).
How competitive is the vivaia shoes for women niche?: 8 brands and 21 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 99% of demand.
What do buyers complain about in vivaia shoes for women?: Top complaints mined from reviews: Size-Overall, Value For Money, Pain Relief-Overall. The return rate is 6.8% — above our launch gate.
When does demand for vivaia shoes for women peak?: Demand peaks in Apr–May; the busiest month runs 2.6× the quietest.
What does it cost to enter the vivaia shoes for women niche?: Listings span $7.85–$157.84; the average listing price is $125.40 (sweet spot $15–$100). The average incumbent carries 311 reviews — the moat a new listing must climb.