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Vintage Suitcase

Fail

Buyers convert on only 0.2% of searches, so Vintage Suitcase is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$155K/yr392K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
23%top-5 click share · 32 brands · 49 sellers

Flapen Score

Vintage Suitcase against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vintage Suitcase is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vintage Suitcase market on Amazon at a glance

Shoppers on Amazon United States searched for Vintage Suitcase 392K times last year and spent an estimated $155K. The top 5 brands take 63% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.

Searches, last 12 months
392K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
0.2%
Market size, estimated
$155Ka year
Peak month
July1.2× the quietest month
Top search term
vintage suitcase108K searches a year

02 · Price

A sale here is worth $164.32.

Listings sell for $164.32 on average, from $16.98 to $435.37. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $164.32 that is $0 to $16K a year per listing.

Average price
$164.32above the $15 to $100 sweet spot
Price range
$16.98–$435.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
6.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #558 within Luggage. It carries 1,188 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
8.6%
Average rank
#558in Luggage
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
1,188per listing
Listings tracked
93

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
36 months

Products

Top Vintage Suitcase products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

49

Top-5 brand share

63%

Top 20: 94%

Top-5 click share

23%

Top 20: 51%

Open market

33%

  • Brand 115%
  • Brand 213%
  • Brand 313%
  • Brand 412%
  • Brand 510%
  • Brand 64%

Demand

Vintage Suitcase search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Vintage Suitcase search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vintage suitcase108K/yr
  • vintage luggage57K/yr
  • vintage luggage set33K/yr
  • vintage trunk31K/yr
  • vintage suitcase decor19K/yr
  • decorative trunk20K/yr
  • vintage style suitcase11K/yr
  • decorative suitcase13K/yr
  • vintage storage trunk12K/yr
  • vintage suitcase storage box11K/yr

Reviews and returns

What reviews say buyers love and hate about Vintage Suitcase

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Durability”
6.9%of orders come back
“Not very durable”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Vintage Suitcase questions

Answered from the same tracked data.