Vintage Jewelry

Shoppers searched for this 640K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

640K

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

0.6%

Market size, estimated

$60Ka year

Peak month

December1.6× the quietest month

Top search term

whimsical jewelry113K searches a year

Listings sell for $16.43 on average, from $5.60 to $40.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.43 that is $0 to $2K a year per listing.

Average price

$16.43inside the $15 to $100 sweet spot

Price range

$5.60–$40.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,677 within Jewelry Sets. It carries 569 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#1,677in Jewelry Sets

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

569per listing

Listings tracked

55

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

35 months