Vintage Earrings

Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

320K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

1.9%

Market size, estimated

$72Ka year

Peak month

December2.2× the quietest month

Top search term

art deco earrings60K searches a year

Listings sell for $11.77 on average, from $7.76 to $18.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $11.77 that is $0 to $1K a year per listing.

Average price

$11.77under the $15 to $100 sweet spot

Price range

$7.76–$18.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #942 within Earrings. It carries 679 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#942in Earrings

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

679per listing

Listings tracked

28

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

31 months