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Vikings Beanie

Fail

Shoppers spend an estimated $0 a year here, so Vikings Beanie is a Fail.

Flapen Score
22
22 / 100
Ranks 16,686 of 16,930 Clothing, Shoes & Jewelry niches · −23 vs the category median of 45
Market size
$0/yr23K searches / yr
90-day growth
-77.3%search demand this quarter
Competition
76%top-5 click share · 4 brands · 5 sellers

Flapen Score

Vikings Beanie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vikings Beanie is stronger. Inside it, weaker.

22Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vikings Beanie market on Amazon at a glance

Shoppers on Amazon United States searched for Vikings Beanie 23K times last year and spent an estimated $0. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 22 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -77.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
-77.3%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December72.4× the quietest month
Top search term
vikings beanie11K searches a year

02 · Price

A sale here is worth $25.49.

Listings sell for $25.49 on average, from $16.03 to $38.90. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $25.49 that is $0 to $3K a year per listing.

Average price
$25.49inside the $15 to $100 sweet spot
Price range
$16.03–$38.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.4% of listings are out of stock. The average listing ranks #310 within Skullies & Beanies. It carries 699 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
25.4%
Average rank
#310in Skullies & Beanies
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
699per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Vikings Beanie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 223%
  • Brand 39%
  • Brand 47%

Demand

Vikings Beanie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 72.4×

Search terms

Top Vikings Beanie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vikings beanie11K/yr
  • minnesota vikings beanie6K/yr
  • vikings winter hat5K/yr

Reviews and returns

What reviews say buyers love and hate about Vikings Beanie

We read the reviews and the return reasons for every product selling here.

3.8%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

FAQ

Common Vikings Beanie questions

Answered from the same tracked data.