Is viking shirt profitable to sell on Amazon United States?

The niche generates $156K/yr across 121 tracked products. 0 of 32 products launched in the last 360 days are still selling. 90-day search growth is +28.3%. Flapen's verdict: Worth a look (50/100).

How competitive is the viking shirt niche?

30 brands and 36 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in viking shirt?

Top complaints mined from reviews: Size-Overall, Color, Advertised Vs Actual Product. The return rate is 10.3% — above our launch gate.

When does demand for viking shirt peak?

Demand peaks in May–Sep–Oct; the busiest month runs 3.5× the quietest.

What does it cost to enter the viking shirt niche?

Listings span $9.84–$39.55; the average listing price is $21.02 (sweet spot $15–$100). The average incumbent carries 1,195 reviews — the moat a new listing must climb.

viking shirt

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but high returns (10.3%) keeps it on the watch list.

Competition

Great20%

top-5 click share — an open shelf

Avg price

Great$21.02

avg listing price — sweet spot $15–$100

Price range

Great$9.84–$39.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,195

avg incumbent reviews — the moat a new listing must climb

Growth

Good+28.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay$156K

$156K/yr · 853K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad10.3%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, viking shirt is a $156K/yr Amazon United States market (853K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in May–Sep–Oct. Verdict: Worth a look — 50/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

viking shirt market data

Units sold / yr: 5K–6K; avg 0–100/product
Revenue / yr: $105K–$126K; units × avg price
Conversion rate: 0.9%
Avg BSR: #587
Page quality: 0%
Prime: 99%
Sponsored: 93%
Out of stock: 1.5%
Avg brand age: 39 months
Avg seller age: 177 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

30 rising

Sellers

Top-5 brand share

79%

Top 20: 97%

Top-5 click share

20%

Top 20: 51%

Open market

18%

JEMITOP55%
JOGAL7%
ZEROYAA7%
AIFARLD5%
Runcati5%
CTU3%
Open — no brand owns it (24 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +28.3% search growth over the last 90 days.

Peak months: May, Sep, Oct · busiest ÷ quietest = 3.5×

Open Trend

Top viking shirt search terms

mens renaissance shirt116K/yr +49.6%0.7% conv.
renaissance shirt men102K/yr +28.7%0.8% conv.
medieval shirt65K/yr +34.2%0.5% conv.
viking shirt60K/yr +57.7%0.2% conv.
medieval tunic56K/yr -2.4%0.2% conv.
medieval shirt men53K/yr +28.6%0.7% conv.
tunic men50K/yr +28.0%0.3% conv.
mens tunic50K/yr +16.2%0.3% conv.
viking shirts for men48K/yr +16.6%0.1% conv.
viking tunic37K/yr +24.7%0.2% conv.

All search terms

Top viking shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ZEROYAA Mens Medieval Vintage Long Sleeve Lace Up Shirt Renaissance Costume for Halloween Viking Pirate Cosplay ZHCL60-Beige Large

ZEROYAA$18.684.6★584 rev

JEMITOP Mens Renaissance Pure Cotton Lace Up Tunic Costume Sleeveless Shirt Pirate Medieval Viking Vest Without Belt for Halloween Knight Vampire Wizard Navy Blue M

JEMITOP$21.794.3★36 rev

AIFARLD Mens Long Sleeve Shirts Retro Style Lace up for Medieval Viking Hippie Halloween Cosplay Pirate Renaissance Costume Khaki

AIFARLD$19.004.6★1,184 rev

JEMITOP Mens Vintage Renaissance Costume Long Sleeve Lace Up Shirts for Pirate Viking Medieval Vampire Halloween Cosplay Clothing Navy Blue-D M

JEMITOP$18.474.5★2,846 rev

JOGAL Mens Renaissance Shirt Medieval Pirate Viking Halloween Costume Gothic Steampunk Retro Long Sleeve Lace Up Shirts Beige Large

JOGAL$19.554.6★474 rev

Newest

by launch date

JEMITOP Mens Renaissance Cotton Lace Up Shirt Mandarin Collar Long Sleeve Retro Costume for Medieval Pirate Viking Halloween Knight Vampire Without Belt Black L

JEMITOP$23.5824 rev

5mo ago

JEMITOP Mens Renaissance Pure Cotton Lace Up Tunic Costume Sleeveless Shirt Pirate Medieval Viking Vest Without Belt for Halloween Knight Vampire Wizard Navy Blue M

JEMITOP$21.7936 rev

7mo ago

JEMITOP Mens Pure Cotton Renaissance Pirate Medieval Retro Long Sleeve Lace Up Shirt for Viking Halloween Mandarin Collar Costume Without Belt Black L

JEMITOP$22.5719 rev

7mo ago

JEMITOP Mens Retro Pure Cotton V-Neck Sleeveless Shirt Renaissance Pirate Medieval Tunic Viking Knight Cosplay Costume Army Green L

JEMITOP$20.0826 rev

7mo ago

JEMITOP Mens Pure Cotton Renaissance Retro Sleeveless Shirt Halloween Pirate Medieval Viking Lace Up Mandarin Collar Costume Black L

JEMITOP$20.5822 rev

7mo ago

What buyers say about viking shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Well made a true fit”

Quality-Overall13%

“Good Quality Shirt”

Comfort-Overall8%

“It is very comfortable and breathable”

Material Quality8%

“Nice material”

Advertised Vs Actual Product4%

“Great product as advertised”

Value For Money4%

“Good price”

Weight Light3%

“The shirt itself is very light and breezy, it's a relaxing thing to wear”

Shape/Style3%

“Husband loves the fit and the style”

Breathability3%

“Breathes well and is comfy”

Color2%

“The color is also accurate”

What buyers complain about

Size-Overall14%

“Way too big”

Color8%

“Not green”

Advertised Vs Actual Product7%

“wasn't as described”

Material Quality6%

“The material felt much cheaper than I anticipated”

Quality-Overall5%

“Not well made”

Wrinkles2%

“The wrinkles are hard to get out”

Machine Wash Suitability2%

“I noticed areas that made me question how itll hold up after repeated washing”

Value For Money2%

“just a bit cheaper in person”

Warmth2%

“It is really hot”

Strap/String Quality2%

“strings too long, other issues”

Top return reasons

Size-Overall46%

Chest Fit9%

Length7%

Sleeve Fit7%

Material Quality5%

Color5%

Advertised Vs Actual Product3%

Shoulder Fit3%

Shape/Style2%

Quality-Overall2%

Common questions

Is viking shirt profitable to sell on Amazon United States?: The niche generates $156K/yr across 121 tracked products. 0 of 32 products launched in the last 360 days are still selling. 90-day search growth is +28.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the viking shirt niche?: 30 brands and 36 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in viking shirt?: Top complaints mined from reviews: Size-Overall, Color, Advertised Vs Actual Product. The return rate is 10.3% — above our launch gate.
When does demand for viking shirt peak?: Demand peaks in May–Sep–Oct; the busiest month runs 3.5× the quietest.
What does it cost to enter the viking shirt niche?: Listings span $9.84–$39.55; the average listing price is $21.02 (sweet spot $15–$100). The average incumbent carries 1,195 reviews — the moat a new listing must climb.

viking shirt

viking shirt market data

Competition & brand share

Demand & seasonality

Top viking shirt search terms

Top viking shirt products on Amazon

Top sellers

Newest

Trending

What buyers say about viking shirt

What buyers love

What buyers complain about

Top return reasons

Common questions

Related niches in Clothing, Shoes & Jewelry