Viking Shield

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-17.0%

Conversion, latest week

0.8%

Market size, estimated

$49Ka year

Peak month

October2.7× the quietest month

Top search term

viking shield70K searches a year

Listings sell for $61.20 on average, from $5.26 to $288.68. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $61.20 that is $0 to $6K a year per listing.

Average price

$61.20inside the $15 to $100 sweet spot

Price range

$5.26–$288.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

4.8%of orders · Amazon United States median 2.1%

53% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #2,378 within Props. It carries 116 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

49%

Out of stock, average day

5.8%

Average rank

#2,378in Props

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

116per listing

Listings tracked

59

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months