Vietnam Veterans Hats

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

+30.3%

Conversion, latest week

2.5%

Market size, estimated

$63Ka year

Peak month

December2.1× the quietest month

Top search term

vietnam veteran hats for men72K searches a year

Listings sell for $20.64 on average, from $9.66 to $32.77. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $20.64 that is $0 to $2K a year per listing.

Average price

$20.64inside the $15 to $100 sweet spot

Price range

$9.66–$32.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #10,130 within Baseball Caps. It carries 313 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

81%

Out of stock, average day

3.9%

Average rank

#10,130in Baseball Caps

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

313per listing

Listings tracked

59

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months