video game costume
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$32.04avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Brand share
Great44%top-5 brand share — no brand owns this niche
Review moat
Great422.36avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$1.98–$124.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Returns
Bad8.8%return rate — above 5% kills the launch gate
Market size
Bad$16K$16K/yr · 213K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, video game costume is a $16K/yr Amazon United States market (213K searches/yr). The top 5 brands hold 44% of demand. Verdict: Skip it — 48/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
video game costume market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $48K–$64K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #65,546
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 50%
- Out of stock
- 5.1%
- Avg brand age
- 42 months
- Avg seller age
- 171 days
Competition & brand share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
43 rising
Sellers
81
Top-5 brand share
44%
Top 20: 86%
Top-5 click share
24%
Top 20: 61%
Open market
49%
- Disguise12%
- Bioworld9%
- elope9%
- QSTYLE7%
- JILANI HANDICRAFT7%
- miccostumes7%
Demand
Weekly Amazon search volume, last 31 weeks — +0.8% search growth over the last 90 days.Top video game costume search terms
- video game cosplay31K/yr
- kirby costume52K/yr
- video game costume29K/yr
- cuphead costume12K/yr
- video game character costume5K/yr
- game costume9K/yr
- video game costumes for women7K/yr
- video game costumes8K/yr
- kirby costume kids17K/yr
- gamer costume5K/yr
Top video game costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Unisex Children Pink Onesie Halloween Costume Christmas Pajamas For Girls and Boys 6-7Y
QSTYLE$23.354.7★310 rev
Kotatsu Tamaki Cosplay Costume Kotatsu Tamaki Cosplay Party Outfit Uniform Full Set for Women(02 M)
Smehei$63.963.3★15 rev
Tittaty Women Cosplay Dress Outfit Agent Womens Game Costume Police officer Slim Fit Knitted Sweater
Tittaty$38.061.0★1 rev
JILANI HANDICRAFT - Kid-by Beanie Adult Size Anime Hat Accessory Kawaii Medium-Large (Pink)
JILANI HANDICRAFT$18.734.6★647 rev
Littleforbig Women Cotton Camisole and Panties Sports loungewear Bralette Set - Lets Play Gamer Girl Black 4XL
Littleforbig$30.034.6★106 rev
Newest
by launch date
miccostumes Womens Costume Game Hero Cosplay Costume Vest Shorts with Jacket Tail (brown&yellow M)
miccostumes$124.063 rev
Tittaty Women Cosplay Dress Outfit Agent Womens Game Costume Police officer Slim Fit Knitted Sweater
Tittaty$38.061 rev
hahomin DMC Devil Cry 5 Dante Cosplay Necklace Amulet Anime Demon Pendant Jewelry Halloween Costume Accessory (Red One Size)
hahomin$10.5617 rev
Unisex Children Pink Onesie Halloween Costume Christmas Pajamas For Girls and Boys 6-7Y
QSTYLE$23.35310 rev
Disguise Kirby Pop Out Costume Official Kirby Costume Overlay for Kids and Adults
Disguise$29.5643 rev
Trending
90-day click momentumhahomin DMC Devil Cry 5 Dante Cosplay Necklace Amulet Anime Demon Pendant Jewelry Halloween Costume Accessory (Red One Size)
hahomin$10.564.4★
miccostumes Womens Costume Game Hero Cosplay Costume Vest Shorts with Jacket Tail (brown&yellow M)
miccostumes$124.065.0★
miccostumes Womens Game Cosplay Costume Outfit with Sleeves Glove Socks(X-Large)
miccostumes$48.403.7★
UZAIN Mens Cosplay Costume Japanese Anime Cosplay Black Team Uniform Kimonos Outfit With Belt (M Black)
UZAIN$33.743.9★
miccostumes Womens Game Cosplay Costume Outfit with Sleeves Glove Socks (Large)
miccostumes$47.164.3★
What buyers say about video game costume
What buyers praise and complain about, mined from review topics.What buyers love
“The dress quality is great”
“Fits perfectly”
“Such a fun gift”
“they are comfortable”
“well worth the cost”
“Very soft”
“Did the job”
“Cozy and warm”
“Material stays pretty soft”
“the color is beautiful”
What buyers complain about
“Too small”
“broke after one try”
“not well made”
“its materials are too thick or thin”
“Seams are trash”
“Arrived with hole”
“Zipper broke the first time she put it on”
“Fingers are very wonky shape”
“This was nothing like the picture”
“the pair I did receive were dirty”
Top return reasons
Common questions
- Is video game costume profitable to sell on Amazon United States?
- The niche generates $16K/yr across 80 tracked products. 90-day search growth is +0.8%. Flapen's verdict: Skip it (48/100).
- How competitive is the video game costume niche?
- 43 brands and 81 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 44% of demand.
- What do buyers complain about in video game costume?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 8.8% — above our launch gate.
- What does it cost to enter the video game costume niche?
- Listings span $1.98–$124.06; the average listing price is $32.04 (sweet spot $15–$100). The average incumbent carries 422 reviews — the moat a new listing must climb.