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Video Game Costume

Fail

Buyers convert on only 0.2% of searches, so Video Game Costume is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$16K/yr213K searches / yr
90-day growth
+0.8%search demand this quarter
Competition
24%top-5 click share · 43 brands · 81 sellers

Flapen Score

Video Game Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Video Game Costume is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Video Game Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Video Game Costume 213K times last year and spent an estimated $16K. The top 5 brands take 44% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
213K
Growth, 90 days vs prior 90
+0.8%
Conversion, latest week
0.2%
Market size, estimated
$16Ka year
Top search term
video game cosplay31K searches a year

02 · Price

A sale here is worth $32.04.

Listings sell for $32.04 on average, from $1.98 to $124.06. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $32.04 that is $0 to $3K a year per listing.

Average price
$32.04inside the $15 to $100 sweet spot
Price range
$1.98–$124.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
8.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #65,546 within Boys. It carries 422 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
86%
Out of stock, average day
5.1%
Average rank
#65,546in Boys
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
422per listing
Listings tracked
80

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Video Game Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

81

Top-5 brand share

44%

Top 20: 86%

Top-5 click share

24%

Top 20: 61%

Open market

49%

  • Brand 112%
  • Brand 29%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Video Game Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26DecJanFebMarAprMayJun

Peak months: Mar · busiest ÷ quietest = 2.3× · 7 of 12 months tracked

Search terms

Top Video Game Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • video game cosplay31K/yr
  • kirby costume52K/yr
  • video game costume29K/yr
  • cuphead costume12K/yr
  • video game character costume5K/yr
  • game costume9K/yr
  • video game costumes for women7K/yr
  • video game costumes8K/yr
  • kirby costume kids17K/yr
  • gamer costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Video Game Costume

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
35%of negative reviews mention “Size-Overall”
8.8%of orders come back
“Too small”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Video Game Costume questions

Answered from the same tracked data.