Victorinox Watches for Men

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+4.4%

Conversion, latest week

0.4%

Market size, estimated

$1.5Ma year

Peak month

August2.2× the quietest month

Top search term

victorinox watches for men254K searches a year

Listings sell for $321.36 on average, from $19.65 to $1682.30. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $321.36 that is $0 to $32K a year per listing.

Average price

$321.36above the $15 to $100 sweet spot

Price range

$19.65–$1682.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$32K

Returns

4.7%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #24,230 within Watches. It carries 5,171 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#24,230in Watches

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

5,171per listing

Listings tracked

26

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months