Victorian Hat

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

171K

Growth, 90 days vs prior 90

-12.2%

Conversion, latest week

0.7%

Market size, estimated

$31Ka year

Top search term

victorian hats for women45K searches a year

Listings sell for $24.23 on average, from $5.94 to $63.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.23 that is $0 to $2K a year per listing.

Average price

$24.23inside the $15 to $100 sweet spot

Price range

$5.94–$63.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

12.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #591 within Headwear. It carries 1,292 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#591in Headwear

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,292per listing

Listings tracked

70

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months