Vest for Men

Shoppers searched for this 4.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -36.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $552K a year.

Searches, last 12 months

4.7M

Growth, 90 days vs prior 90

-36.9%

Conversion, latest week

0.4%

Market size, estimated

$552Ka year

Peak month

December5.3× the quietest month

Top search term

vest for men995K searches a year

Listings sell for $27.11 on average, from $7.37 to $89.06. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $27.11 that is $3K to $7K a year per listing.

Average price

$27.11inside the $15 to $100 sweet spot

Price range

$7.37–$89.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

4.2%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #30 within Jackets & Coats. It carries 3,802 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

2.9%

Average rank

#30in Jackets & Coats

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

3,802per listing

Listings tracked

96

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months