Vera Bradley Luggage
FailBuyers convert on only 0.3% of searches, so Vera Bradley Luggage is a Fail.
- Flapen Score
- 33 / 100Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 4533
- Market size
- $38K/yr100K searches / yr
- 90-day growth
- -6.1%search demand this quarter
- Competition
- 21%top-5 click share · 18 brands · 42 sellers
Flapen Score
Vera Bradley Luggage against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vera Bradley Luggage is stronger. Inside it, weaker.
Market
The Vera Bradley Luggage market on Amazon at a glance
Shoppers on Amazon United States searched for Vera Bradley Luggage 100K times last year and spent an estimated $38K. The top 5 brands take 92% of clicks. Demand peaks in Jul. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.
- Searches, last 12 months
- 100K
- Growth, 90 days vs prior 90
- -6.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $38Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- vera bradley luggage51K searches a year
02 · Price
A sale here is worth $132.89.
Listings sell for $132.89 on average, from $18.85 to $487.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $132.89 that is $0 to $13K a year per listing.
- Average price
- $132.89above the $15 to $100 sweet spot
- Price range
- $18.85–$487.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 7.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
42% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #622 within Luggage. It carries 4,483 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 97%
- Out of stock, average day
- 14.8%
- Average rank
- #622in Luggage
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 4,483per listing
- Listings tracked
- 105
04 · Newcomers
10 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Vera Bradley Luggage products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics 21 Hardside Carry-On Luggage with Multi-directional Wheels Expandable for Up to 25% More Space Scratch-Resistant Surface Organized Interior Navy Blue
- Price
- $52.32
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

Hardside 22 Inch Adair Spinner Breezy Meadow One Size
- Price
- $161.08
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 1y ago

Hardside Luggage Mini Adair Spinner Suitcase Leaf Me Not Paisley Dark Slate One Size
- Price
- $118.16
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago

Hardside Rolling Suitcase Luggage Rose Quartz 26 Check In
- Price
- $141.48
- Rating
- 4.6/5
- Reviews
- 369
- Age
- 2y ago

Vera Bradley Womens Hardside Luggage 22 Inch Adair Spinner Subtle Bouquet One Size
- Price
- $153.31
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Basics 21 Hardside Carry-On Luggage with Multi-directional Wheels Expandable for Up to 25% More Space Scratch-Resistant Surface Rose Gold
- Price
- $52.75
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 1y ago

Amazon Basics 21 Hardside Carry-On Luggage with Multi-directional Wheels Expandable for Up to 25% More Space Scratch-Resistant Surface Organized Interior Navy Blue
- Price
- $52.32
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

Amazon Basics 21 Hardside Carry-On Luggage with Spinner Wheels Expandable for Up to 25% More Space Scratch-Resistant Hardshell Suitcase Telescoping Handle Orange
- Price
- $52.34
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

Hardside 22 Inch Adair Spinner Suitcase Curly Tulips Purple One Size
- Price
- $147.72
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 1y ago

Hardside Luggage Mini Adair Spinner Suitcase Leaf Me Not Paisley Dark Slate One Size
- Price
- $118.16
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago
Newest
by launch date
Hardside Luggage Mini Adair Spinner Suitcase Leaf Me Not Paisley Dark Slate One Size
- Price
- $118.16
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 1y ago

Vera Bradley Womens Hardside 26-Inch Adair Spinner Suitcase Leaf Me Not Paisley Dark Slate One Size
- Price
- $159.19
- Rating
- 4.2/5
- Reviews
- 43
- Age
- 1y ago

Vera Bradley Womens Ripstop Adair Rolling Duffel Travel Bag Curly Tulips Purple One Size
- Price
- $127.85
- Rating
- 4.3/5
- Reviews
- 68
- Age
- 1y ago

Hardside 22 Inch Adair Spinner Breezy Meadow One Size
- Price
- $161.08
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 1y ago

Hardside 29 Inch Adair Spinner Breezy Meadow One Size
- Price
- $161.79
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.
Brands
18 rising
Sellers
42
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
21%
Top 20: 51%
Open market
7%
- Vera Bradley71%
- Amazon Basics13%
- Sakroots3%
- Travelers Club2%
- American Tourister2%
- SwissGear2%
- Open — no brand owns it (12 brands, 7%)
Demand
Vera Bradley Luggage search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.7×
Search terms
Top Vera Bradley Luggage search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vera bradley luggage51K/yr
- vera bradley suitcase15K/yr
- vera bradley carry on luggage12K/yr
- vera bradley suitcases with wheels5K/yr
- vera bradley rolling luggage6K/yr
- vera bradley carry on5K/yr
- vera bradley luggage with wheels6K/yr
Reviews and returns
What reviews say buyers love and hate about Vera Bradley Luggage
We read the reviews and the return reasons for every product selling here.
“Handle broke”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vera Bradley Luggage questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









