Is venice wallet profitable to sell on Amazon United States?

The niche generates $135K/yr across 30 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +1.1%. Flapen's verdict: Skip it (42/100).

How competitive is the venice wallet niche?

13 brands and 26 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in venice wallet?

Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 5.6% — above our launch gate.

What does it cost to enter the venice wallet niche?

Listings span $19.05–$85.12; the average listing price is $37.54 (sweet spot $15–$100). The average incumbent carries 12,093 reviews — the moat a new listing must climb.

venice wallet

Skip it

A deep review moat (12,093 avg reviews) — this niche doesn't clear our bar today.

Avg price

Incredible$37.54

avg listing price — sweet spot $15–$100

Price range

Incredible$19.05–$85.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Okay$135K

$135K/yr · 164K searches

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.1%

90-day search growth — must beat 0% to launch

Returns

Bad5.6%

return rate — above 5% kills the launch gate

Review moat

Bad12,093.27

avg incumbent reviews — the moat a new listing must climb

Signals High Returns

According to Flapen's Amazon United States niche tracking, venice wallet is a $135K/yr Amazon United States market (164K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 42/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

venice wallet market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $113K–$150K; units × avg price
Conversion rate: 2.2%
Avg BSR: #90
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 4.0%
Avg brand age: 42 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

46%

Top 20: 91%

Open market

10%

TRAVANDO50%
VENICE MIAMI23%
kafellon6%
KIKVES4%
ZALVEX4%
furid3%
Open — no brand owns it (7 brands, 10%)

Demand

Weekly Amazon search volume, last 49 weeks — +1.1% search growth over the last 90 days.

Open Trend

Top venice wallet search terms

venice miami wallet29K/yr +75.1%1.4% conv.
travando wallets for men36K/yr -4.3%3.6% conv.
venice wallet55K/yr -25.2%0.9% conv.
travando wallet21K/yr -0.5%1.3% conv.
travando7K/yr -7.0%1.7% conv.
venice wallet for men9K/yr -48.0%0.9% conv.
travando mens slim wallet with money clip2K/yr -8.7%2.3% conv.
venice smart wallet3K/yr +137.9%0.5% conv.
venice lux wallet2K/yr -50.0%0.0% conv.

All search terms

Top venice wallet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

TRAVANDO Swype Slim Wallet for Men Metal RFID Blocking Mens Wallet Card Case (Without AirTag* Pocket)

TRAVANDO$32.144.5★3,102 rev

TRAVANDO Mens Wallet with Money Clip AUSTIN RFID Blocking Bifold Credit Card Holder for Men with Gift Box

TRAVANDO$23.244.4★96,606 rev

TRAVANDO SLYDE Aluminum Card Holder - RFID Blocking Slim Wallet for Men with Money Clip Holds Up to 6 Cards RFID Protected Credit Card Mens Wallet (5-6 Cards)

TRAVANDO$22.154.4★1,604 rev

VENICE MIAMI VENICE RFID Blocking Wallet Minimalist Card Holder with Quick Access Vegan Leather & Brushed Aluminum Gift-Ready Packaging (Black)

VENICE MIAMI$57.974.5★133 rev

TRAVANDO Swype Slim Wallet for Men Metal RFID Blocking Mens Wallet Card Case (Carbon)

TRAVANDO$33.344.6★1,351 rev

Newest

by launch date

TRAVANDO SLYDE Aluminum Card Holder - RFID Blocking Slim Wallet for Men with Money Clip Holds Up to 9 Cards RFID Protected Credit Card Mens Wallet

TRAVANDO$33.051,604 rev

8mo ago

furid Genuine Leather Wallet for Men: Slim RFID Smart Minimalist Wallet

furid$37.44789 rev

8mo ago

TRAVANDO SLYDE Aluminum Card Holder - RFID Blocking Slim Wallet for Men with Money Clip Holds Up to 6 Cards RFID Protected Credit Card Mens Wallet (5-6 Cards)

TRAVANDO$22.151,604 rev

11mo ago

Wallet for Men Slim Minimalist Wallet with Money Clip ID Window RFID Blocking Pop Up Credit Card Holder Smart Aluminum Mens Wallet Holds 9-13 Cards Front Pocket Bifold Birthday Gifts for Men

Ruiici$21.94566 rev

11mo ago

VENICE MIAMI VENICE RFID Blocking Wallet Minimalist Card Holder with Quick Access Vegan Leather & Brushed Aluminum Gift-Ready Packaging (Black)

VENICE MIAMI$57.97133 rev

1y ago

What buyers say about venice wallet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Amazing quality”

Pockets/Compartments11%

“has several compartments”

Value For Money7%

“Good value for money”

Ease Of Use7%

“easy to hold”

Design-Overall7%

“Slim Design”

Durability5%

“The material feels durable”

Size-Overall5%

“It surprisingly fits a lot more than I expected and has a good build quality to it and looks great”

Advertised Vs Actual Product4%

“Exactly as shown”

Storage Capacity4%

“holds a lot of cards”

Strength4%

“Very sturdy”

What buyers complain about

Durability20%

“Already falling apart”

Size-Overall11%

“Too tight”

Quality-Overall7%

“Poor Quality”

Thickness5%

“A bit thicker than I had hoped”

Ease Of Use5%

“not enough to make it hard to open”

Weight Heavy5%

“Overall heavier than I was hoping”

Value For Money4%

“Waste of money”

Pockets/Compartments4%

“it is uncomfortable in pockets”

Strength3%

“Totally fell apart”

Storage Capacity2%

“Capacity is not quite enough”

Top return reasons

Size-Overall38%

Weight Heavy14%

Advertised Vs Actual Product8%

Functionality-Overall6%

Pockets/Compartments5%

Quality-Overall3%

Shape/Style3%

Ease Of Use2%

Material Quality2%