Velma Wig

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

55K

Growth, 90 days vs prior 90

+20.2%

Conversion, latest week

4.9%

Market size, estimated

$46Ka year

Peak month

October70.5× the quietest month

Top search term

velma wig51K searches a year

Listings sell for $17.13 on average, from $7.73 to $32.34. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.13 that is $2K to $4K a year per listing.

Average price

$17.13inside the $15 to $100 sweet spot

Price range

$7.73–$32.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

12.7%of orders · Amazon United States median 2.1%

39% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.9% of listings are out of stock. The average listing ranks #6,475 within Wigs. It carries 1,145 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

39%

Prime listings

100%

Out of stock, average day

20.9%

Average rank

#6,475in Wigs

Average rating

4.16 starsAmazon United States average 4.42 stars

Average reviews

1,145per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months