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Vegas Essentials

Maybe

Products sell for $30.13 on average, inside the sweet spot. But the top 5 brands take 98% of clicks, so Vegas Essentials is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$550K/yr770K searches / yr
90-day growth
+22.1%search demand this quarter
Competition
47%top-5 click share · 7 brands · 23 sellers

Flapen Score

Vegas Essentials against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vegas Essentials is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vegas Essentials market on Amazon at a glance

Shoppers on Amazon United States searched for Vegas Essentials 770K times last year and spent an estimated $550K. The top 5 brands take 98% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 770K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $550K a year.

Searches, last 12 months
770K
Growth, 90 days vs prior 90
+22.1%
Conversion, latest week
2.4%
Market size, estimated
$550Ka year
Top search term
blowfish shoes206K searches a year

02 · Price

A sale here is worth $30.13.

Listings sell for $30.13 on average, from $5.86 to $45.38. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $30.13 that is $8K to $15K a year per listing.

Average price
$30.13inside the $15 to $100 sweet spot
Price range
$5.86–$45.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$8K–$15K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #1,122 within Fashion Sneakers. It carries 14,301 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#1,122in Fashion Sneakers
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
14,301per listing
Listings tracked
36

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Vegas Essentials products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

23

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

47%

Top 20: 80%

Open market

1%

  • Brand 174%
  • Brand 210%
  • Brand 39%
  • Brand 43%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Vegas Essentials search demand

Weekly searches over the year. Pick a range.

15K10KMay '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Vegas Essentials search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blowfish shoes206K/yr
  • blowfish112K/yr
  • blowfish malibu81K/yr
  • blowfish sneakers49K/yr
  • blowfish malibu shoes50K/yr
  • blowfish hangover49K/yr
  • blowfish slip on sneakers for women32K/yr
  • womens blowfish shoes37K/yr
  • blowfish slip-on sneakers for women7K/yr
  • blowfish canvas sneakers for women14K/yr

Reviews and returns

What reviews say buyers love and hate about Vegas Essentials

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Comfort-Overall”
29%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Didn't fit”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Vegas Essentials questions

Answered from the same tracked data.