Vans Belt

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

+33.9%

Conversion, latest week

2.7%

Market size, estimated

$71Ka year

Peak month

July3.0× the quietest month

Top search term

mens cloth belt19K searches a year

Listings sell for $15.28 on average, from $4.67 to $53.67. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.28 that is $0 to $2K a year per listing.

Average price

$15.28inside the $15 to $100 sweet spot

Price range

$4.67–$53.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #221 within Belts. It carries 7,856 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

95%

Out of stock, average day

2.6%

Average rank

#221in Belts

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

7,856per listing

Listings tracked

58

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

55 months