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Vampirina Costume

Fail

Shoppers spend an estimated $8K a year here, so Vampirina Costume is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$8K/yr77K searches / yr
90-day growth
+2.8%search demand this quarter
Competition
46%top-5 click share · 16 brands · 44 sellers

Flapen Score

Vampirina Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Vampirina Costume is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vampirina Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Vampirina Costume 77K times last year and spent an estimated $8K. The top 5 brands take 77% of clicks. Demand peaks in Sep–Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+2.8%
Conversion, latest week
0.5%
Market size, estimated
$8Ka year
Peak month
October24.3× the quietest month
Top search term
vampirina costume36K searches a year

02 · Price

A sale here is worth $20.46.

Listings sell for $20.46 on average, from $5.00 to $41.37. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $20.46 that is $0 to $2K a year per listing.

Average price
$20.46inside the $15 to $100 sweet spot
Price range
$5.00–$41.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #3,666 within Girls. It carries 1,283 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
90%
Out of stock, average day
15.4%
Average rank
#3,666in Girls
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,283per listing
Listings tracked
30

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Vampirina Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

44

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

46%

Top 20: 91%

Open market

18%

  • Brand 122%
  • Brand 220%
  • Brand 319%
  • Brand 48%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (10 brands, 18%)

Demand

Vampirina Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 24.3×

Search terms

Top Vampirina Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vampirina costume36K/yr
  • vampirina dress5K/yr
  • vampirina costume for girls35K/yr

Reviews and returns

What reviews say buyers love and hate about Vampirina Costume

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Runs small”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Vampirina Costume questions

Answered from the same tracked data.