Valet Tray
MaybeProducts sell for $22.92 on average, inside the sweet spot. But buyers convert on only 1.5% of searches, so Valet Tray is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $381K/yr1.1M searches / yr
- 90-day growth
- +1.7%search demand this quarter
- Competition
- 31%top-5 click share · 48 brands · 87 sellers
Flapen Score
Valet Tray against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Valet Tray is stronger. Inside it, weaker.
Market
The Valet Tray market on Amazon at a glance
Shoppers on Amazon United States searched for Valet Tray 1.1M times last year and spent an estimated $381K. The top 5 brands take 41% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $381K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +1.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $381Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- valet tray282K searches a year
02 · Price
A sale here is worth $22.92.
Listings sell for $22.92 on average, from $6.86 to $135.43. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $22.92 that is $2K to $6K a year per listing.
- Average price
- $22.92inside the $15 to $100 sweet spot
- Price range
- $6.86–$135.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #265 within Shoe, Jewelry & Watch Accessories. It carries 725 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #265in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 725per listing
- Listings tracked
- 63
04 · Newcomers
8 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Valet Tray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
48 falling
Sellers
87
Top-5 brand share
41%
Top 20: 77%
Top-5 click share
31%
Top 20: 65%
Open market
55%
- Brand 114%
- Brand 29%
- Brand 38%
- Brand 47%
- Brand 54%
- Brand 64%
Demand
Valet Tray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Valet Tray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- valet tray282K/yr
- valet tray for men92K/yr
- catchall tray78K/yr
- leather tray75K/yr
- nightstand tray74K/yr
- mens valet tray68K/yr
- edc tray55K/yr
- catch all trays73K/yr
- leather valet tray49K/yr
- catch all tray54K/yr
Reviews and returns
What reviews say buyers love and hate about Valet Tray
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Valet Tray questions
Answered from the same tracked data.









