Valet Tray
MaybeProducts sell for $22.92 on average, inside the sweet spot. But buyers convert on only 1.5% of searches, so Valet Tray is a Maybe.
- Flapen Score
- 55 / 100Top 14% of 16,930 Clothing, Shoes & Jewelry niches · +10 vs the category median of 4555
- Market size
- $381K/yr1.1M searches / yr
- 90-day growth
- +1.7%search demand this quarter
- Competition
- 31%top-5 click share · 48 brands · 87 sellers
Flapen Score
Valet Tray against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Valet Tray is stronger. Inside it, weaker.
Market
The Valet Tray market on Amazon at a glance
Shoppers on Amazon United States searched for Valet Tray 1.1M times last year and spent an estimated $381K. The top 5 brands take 41% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $381K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +1.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- $381Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- valet tray282K searches a year
02 · Price
A sale here is worth $22.92.
Listings sell for $22.92 on average, from $6.86 to $135.43. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $22.92 that is $2K to $6K a year per listing.
- Average price
- $22.92inside the $15 to $100 sweet spot
- Price range
- $6.86–$135.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #265 within Shoe, Jewelry & Watch Accessories. It carries 725 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 3.4%
- Average rank
- #265in Shoe, Jewelry & Watch Accessories
- Average rating
- 4.64 starsAmazon United States average 4.42 stars
- Average reviews
- 725per listing
- Listings tracked
- 63
04 · Newcomers
8 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Valet Tray products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ProCase Wooden Valet Tray for Men Wood Catch-All EDC Organizer Fathers Day Gift Nightstand Entryway Bedside Dump Holder for Wallets Keys Watches Phones Loose Change Trinkets -DarkBrown
- Price
- $20.76
- Rating
- 4.6/5
- Reviews
- 189
- Age
- 1y ago

SITHON Valet Tray Desktop Storage Organizer Premium PU Leather Catchall Bedside Vanity Tray Nightstand Caddy Holder for Keys Phone Wallet Coin Valentines Day Gift Brown
- Price
- $15.97
- Rating
- 4.8/5
- Reviews
- 1,993
- Age
- 6y ago

Josmimic Catch All Valet Tray - EDC Organizer for Key Wallet Watch Jewelry Phone coin change | Faux Leather Storage Tray for Dresser Nightstand Desk Entryway Travel Storage | Brown
- Price
- $9.88
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 10mo ago

Zosenley Wooden Valet Tray with Leather Base - Nightstand Catchall Organizer for Cologne Perfume Keys Wallet Phone Watch Jewelry & Sunglasses (Black)
- Price
- $11.68
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 11mo ago

Main Street Forge Leather Valet Tray for Men Rustic EDC Organizer for Keys Phone & Wallet Made in USA Whiskey Barrel Brown
- Price
- $53.47
- Rating
- 4.7/5
- Reviews
- 852
- Age
- 4y ago
Trending
estimated 90-day click momentum
Easton | Black Magic 3.0 Youth Catchers Set | Black | Large (Ages 9-12)
- Price
- $135.43
- Rating
- 4.4/5
- Reviews
- 150
- Age
- 10mo ago

Josmimic Catch All Valet Tray - EDC Organizer for Key Wallet Watch Jewelry Phone coin change | Faux Leather Storage Tray for Dresser Nightstand Desk Entryway Travel Storage | Brown
- Price
- $9.88
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 10mo ago

Wooden Valet Tray Desk Organizer with Leather Base Nightstand Entryway Bedside Dump Holder for Wallets Keys Watches Jewelry & Sunglasses
- Price
- $11.09
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 8mo ago

Nordik Leather Valet Tray - Pebble Black - 9.5 x 7.9 Inch Medium Vegan Leather Tray - Stylish Nightstand Organizer for Men - Modern Bedside Caddy - EDC Catchall for Key Watch Wallet Jewellery
- Price
- $24.52
- Rating
- 4.9/5
- Reviews
- 751
- Age
- 3y ago

Cretkhp PU Leather Valet Tray Organizer Modern Nightstand Organizer Bedside Desktop Storage for Womens and Men Decorative Perfume Trinket Catchall Vanity Tray for Key Watch Wallet (Beige)
- Price
- $21.45
- Rating
- 4.9/5
- Reviews
- 58
- Age
- 11mo ago
Newest
by launch date
Wooden Valet Tray Desk Organizer with Leather Base Nightstand Entryway Bedside Dump Holder for Wallets Keys Watches Jewelry & Sunglasses
- Price
- $11.09
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 8mo ago

Josmimic Catch All Valet Tray - EDC Organizer for Key Wallet Watch Jewelry Phone coin change | Faux Leather Storage Tray for Dresser Nightstand Desk Entryway Travel Storage | Brown
- Price
- $9.88
- Rating
- 4.5/5
- Reviews
- 97
- Age
- 10mo ago

Easton | Black Magic 3.0 Youth Catchers Set | Black | Large (Ages 9-12)
- Price
- $135.43
- Rating
- 4.4/5
- Reviews
- 150
- Age
- 10mo ago

Cretkhp PU Leather Valet Tray Organizer Modern Nightstand Organizer Bedside Desktop Storage for Womens and Men Decorative Perfume Trinket Catchall Vanity Tray for Key Watch Wallet (Beige)
- Price
- $21.45
- Rating
- 4.9/5
- Reviews
- 58
- Age
- 11mo ago

Zosenley Wooden Valet Tray with Leather Base - Nightstand Catchall Organizer for Cologne Perfume Keys Wallet Phone Watch Jewelry & Sunglasses (Black)
- Price
- $11.68
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
48 falling
Sellers
87
Est. top-5 brand share
41%
Top 20: 77%
Est. top-5 click share
31%
Top 20: 65%
Open market
55%
- SITHON14%
- ProCase9%
- Zosenley8%
- Josmimic7%
- HofferRuffer4%
- Main Street Forge4%
Demand
Valet Tray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Valet Tray search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- valet tray282K/yr
- valet tray for men92K/yr
- catchall tray78K/yr
- leather tray75K/yr
- nightstand tray74K/yr
- mens valet tray68K/yr
- edc tray55K/yr
- catch all trays73K/yr
- leather valet tray49K/yr
- catch all tray54K/yr
Reviews and returns
What reviews say buyers love and hate about Valet Tray
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Valet Tray questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









